Growth Marketing Manager — Remote, Equity & High Impact

Kontak Recruitment; South Africa; Remote; ZAR 900,000 - 1,300,000; Full time

Benefits offered by this job

Equity options

Fully remote

Career development

Job summary

Kontak Recruitment in South Africa is seeking a Growth Marketing Manager to lead rapid user acquisition, activation, retention, and revenue from a fully remote team. You will experiment, iterate, and scale marketing initiatives across SEM, social, content, and email channels.

The ideal candidate has 6+ years of growth/digital marketing experience, strong analytics skills, and a track record of optimizing digital campaigns for measurable business impact.

Qualifications

• Bachelor's degree in Marketing, Business, Economics, or a related quantitative field.
• 6+ years of growth/digital marketing experience with strong growth focus.
• Proven ability to drive user acquisition and retention for digital products/services.
• Expertise in A/B testing methodologies and tools.
• Strong analytical skills with Google Analytics, Amplitude, Mixpanel, or similar.

Responsibilities

• Develop and execute a comprehensive growth marketing strategy to drive user acquisition, activation, retention, and revenue.
• Identify and prioritize growth opportunities through data analysis, market research, and experimentation.
• Design and manage A/B tests and multivariate experiments across marketing channels and product features.
• Oversee paid acquisition channels, including SEM, social media advertising, and affiliate marketing, optimizing for ROI.
• Develop onboarding, engagement, and retention strategies via various marketing tactics.
• Collaborate with product/engineering to ensure seamless user experience and growth-focused features.
• Analyze campaign performance, track CAC, LTV, churn, and provide actionable insights.
• Develop reporting dashboards to communicate growth performance to stakeholders.
• Stay ahead of growth marketing trends and best practices.
• Manage marketing budgets to achieve growth targets.

Skills

Growth marketing

A/B testing

Analytics

Cross-functional

Communication

Education

Bachelor's degree in Marketing, Business, Economics

Tools

Google Analytics

Amplitude

Mixpanel

Google Ads

Social Ads

Job description

Kontak Recruitment in South Africa is seeking a Growth Marketing Manager to lead rapid user acquisition, activation, retention, and revenue from a fully remote team. You will experiment, iterate, and scale marketing initiatives across SEM, social, content, and email channels.

The ideal candidate has 6+ years of growth/digital marketing experience, strong analytics skills, and a track record of optimizing digital campaigns for measurable business impact.