Growth Marketing Lead - Marketplace & Demand

Live Nation Entertainment; Cape Town; On-site; ZAR 600,000 - 800,000; Full time

Job summary

Live Nation Entertainment seeks an experienced Marketing Manager for Ticketmaster South Africa to drive marketplace growth and demand generation. This role focuses on optimizing ticket sales through strategic marketing initiatives while managing digital marketing budgets and partnerships for Quicket and Ticketmaster platforms.

The ideal candidate has a proven record in B2B and B2C marketing within vibrant marketplace environments and excellent communication skills to engage clients and internal teams effectively.

Qualifications

• Proven experience in marketplace or ecommerce marketing environments.
• Strong track record of driving revenue and handling marketing metrics.
• Experience operating across multiple regions, preferably in Africa.

Responsibilities

• Drive ticket sales growth through marketing strategies.
• Manage digital marketing budgets and partnerships.
• Create targeted B2B marketing initiatives.

Skills

B2B marketing

B2C marketing

Revenue generation

Performance marketing

Digital marketing tools

Client communication

Education

Relevant marketing degree or diploma

Tools

Google Analytics (GA4)

CRM platforms

Social media management tools

Job description

Live Nation Entertainment seeks an experienced Marketing Manager for Ticketmaster South Africa to drive marketplace growth and demand generation. This role focuses on optimizing ticket sales through strategic marketing initiatives while managing digital marketing budgets and partnerships for Quicket and Ticketmaster platforms.

The ideal candidate has a proven record in B2B and B2C marketing within vibrant marketplace environments and excellent communication skills to engage clients and internal teams effectively.