Senior Marketing & Growth Lead

EnableSA; Johannesburg; On-site; ZAR 800,000 - 1,200,000; Full time

Job summary

EnableSA in Johannesburg seeks an experienced Marketing Manager to develop annual and quarterly marketing strategies for all group businesses. You will manage budgets, lead generation programs, and cross-channel campaigns across digital and offline channels.

Responsibilities include translating objectives into campaigns, maintaining a group marketing calendar, and providing monthly performance reports. Strong WordPress, Google Ads, LinkedIn, and CRM experience is essential for success.

Qualifications

• Grade12
• Diploma or bachelor’s degree in marketing, Business Management, Communications, Commerce, or a related field
• At least 8-10 years' relevant marketing experience, including management of integrated campaigns, budgets and performance reporting
• Proven experience in lead generation, digital marketing, website content management and campaign performance measurement
• Experience managing and coordinating agencies, designers, suppliers and marketing service providers
• Demonstrated experience planning and executing exhibitions, trade shows, sponsorships and marketing events
• Strong working knowledge of WordPress, Google Ads, LinkedIn and Facebook advertising platforms, SEO, analytics and CRM/ERP lead management systems
• Strong commercial acumen, budgeting and analytical skills
• Excellent written and verbal communications skills, with strong stakeholder engagement and relationship management capabilities
• Strong planning, project management and organisational skills, with ability to manage multiple priorities in a fast-paced environment

Responsibilities

• Develop annual and quarterly marketing strategies for each group business, aligned with commercial priorities and product focus areas
• Prepare, manage and monitor marketing budgets, campaign allocations and supplier expenditure
• Translate business objectives into practical campaigns, channel plans, content requirements and delivery timelines
• Maintain an integrated group marketing calendar and coordinate competing priorities across the businesses
• Create monthly management reports covering campaign progress, conversions, reach, engagement, spending, risks and ROI
• Drive qualified lead generation through website forms, paid campaigns, organic channels and event activity
• Manage Connect Centre agents responsible for validating incoming leads and routing them for action
• Oversee paid advertising across Google, Facebook and LinkedIn and optimise campaigns
• Perform WordPress updates to keep product, campaign and corporate content current and accurate
• Plan content that supports product awareness, lead generation, customer education and sales activity
• Provide clear creative briefs and constructive design feedback
• Coordinate pre-event promotion and post-event lead follow-up and reporting

Skills

Lead generation

Digital marketing

Website content management

Campaign performance measurement

Agency management

Exhibitions & events

WordPress

Google Ads

LinkedIn Ads

Facebook Ads

SEO

CRM/ERP lead management

Budgeting & reporting

Stakeholder engagement

Project management

Education

Diploma or bachelor’s degree in marketing, Business Management, Communications, Commerce, or related field

Tools

WordPress

Google Ads

LinkedIn Ads

Facebook Ads

SEO analytics

CRM/ERP systems

Job description

EnableSA in Johannesburg seeks an experienced Marketing Manager to develop annual and quarterly marketing strategies for all group businesses. You will manage budgets, lead generation programs, and cross-channel campaigns across digital and offline channels.

Responsibilities include translating objectives into campaigns, maintaining a group marketing calendar, and providing monthly performance reports. Strong WordPress, Google Ads, LinkedIn, and CRM experience is essential for success.