Export Sales Manager (Franschhoek)

wine.co.za; Franschhoek; On-site; ZAR 900,000 - 1,700,000; Full time

Job summary

wine.co.za seeks an experienced Export Sales Manager for Franschhoek to lead international sales, develop new markets and manage distributor relationships. The role requires hands-on execution from prospecting to follow-up, with substantial travel to international markets.

The ideal candidate has 7+ years in wine export, strong commercial acumen and WSET knowledge, and will base near Franschhoek with regular travel to Franschhoek/Cape Winelands.

Qualifications

• 7+ years’ experience in wine export/sales.
• Strong understanding of international wine markets and distribution.
• Relevant tertiary qualification in Business, Marketing or Sales.
• WSET or comparable wine knowledge.
• Willingness to travel internationally with valid passport.

Responsibilities

• Develop and implement international sales strategies and market development plans.
• Identify and approach international importers, distributors and trade customers.
• Build and manage a qualified export sales pipeline and conduct trade tastings.
• Negotiate agreements and convert opportunities into orders; manage accounts and promotions.
• Coordinate with finance/logistics on export docs and credit control; maintain accurate sales records.

Skills

Negotiation

Relationship building

Commercial acumen

Self-motivated

Education

Tertiary qualification in Business/Marketing/Sales

WSET knowledge

Job description

# Export Sales Manager (Franschhoek)Thursday, 22 October, 2026anonymousFranschhoekOur client, ***a well-established boutique wine estate situated in Franschhoek***, is seeking an experienced Export Sales Manager with strong commercial acumen, excellent negotiation and relationship-building skills, and a results-driven approach to developing sustainable international sales. This role requires a self-motivated individual with a hands-on approach, who takes personal responsibility for the entire sales process, from prospecting and negotiations to administration and follow-up.***The ideal candidate will be based near the operations situated in Franschhoek, alternatively in the Cape Winelands with regular travels to Franschhoek. International travel will be required.*****Reporting to and working closely with the CEO, KPA's will include (but not be limited to): \\*International Sales Strategy & Market Development:** Developing and implementing international sales strategies; Analysing market trends, competitors and growth opportunities; Identifying priority markets and distribution channels; Recommending market-specific pricing and positioning strategies; Representing the estate at international trade fairs and industry events. **\\*New Business Development:** Identifying and approaching suitable international importers, distributors and trade customers; Building and managing a qualified sales pipeline; Conducting trade tastings and commercial presentations; Negotiating agreements and converting opportunities into confirmed orders and repeat business. **\\*Distributor & Client Relationship Management:** Building and maintaining relationships with existing international partners; Establishing sales targets and market development plans; Monitoring distributor performance, pricing and promotional activities; Addressing underperforming accounts and ensuring sustainable account growth. **\\*Sales Performance & Administration:** Achieving profitable export sales targets; Preparing and managing sales forecasts, budgets and expenditure; Monitoring margins and payments; Liaising with finance and logistics regarding export documentation and credit control; Personally maintaining accurate sales records, managing follow-up actions and completing related administration and reporting.**Essential qualifications, skills, and experience:*** At least 7 years' relevant experience in the wine industry, with a proven track record of successfully selling premium wines internationally;* Sound understanding of international wine markets, distribution channels, pricing structures and commercial negotiations;* Relevant tertiary qualification in Business, Marketing, Sales or a related field;* WSET or comparable wine knowledge;* Willingness and ability to travel internationally, with a valid passport and driver's license.**Please apply online at www.m3online.co.za before 09:00 on 6 November 2026.**For general enquiries, contact our team at M3 Human Capital Management on 021 863 1444.*Please note that only shortlisted candidates are contacted. If no feedback is received within two weeks of the closing date, please assume that your application was unsuccessful.*