E-commerce Growth Architect

Placements24; Pietermaritzburg; Híbrido; ZAR 420 000 - 620 000; Tempo integral

Vantagens oferecidas por esta oferta de emprego

Competitive pay

Comprehensive training

Career development

Work-life balance

Resumo da oferta

Placements24 is seeking an E-commerce Growth Strategist in Pietermaritzburg to drive online sales, enhance customer engagement, and optimize the digital footprint. You will develop data-driven strategies, oversee platforms like Shopify/WooCommerce, and lead cross-functional initiatives with marketing, sales, and product teams.

The role requires strong analytical skills, hands-on marketing expertise, and the ability to translate insights into actionable growth plans in the South African market.

Qualificações

• Proven experience in e-commerce management, digital marketing, or related field, preferably within the SA market.
• Strong understanding of e-commerce platforms (Shopify, WooCommerce) and analytics tools (Google Analytics).
• Demonstrated success in managing social media advertising and organic growth strategies.
• Excellent analytical and problem-solving skills with a keen eye for detail.

Responsabilidades

• Develop and execute comprehensive e-commerce growth strategies including customer acquisition, retention, and lifetime value optimization.
• Manage and optimize social media marketing campaigns to increase brand awareness, drive traffic, and generate leads.
• Analyze sales data, website traffic, and customer behavior to identify trends and opportunities for improvement.
• Conduct A/B testing on website elements, marketing campaigns, and pricing strategies to maximize conversion rates.
• Collaborate with marketing, sales, and product teams to ensure a cohesive online customer journey.
• Oversee the e-commerce platform ensuring optimal user experience and smooth checkout processes.
• Stay updated on e-commerce trends and competitive activities.
• Prepare regular KPI reports and present findings to senior management.

Conhecimentos

E-commerce management

Digital marketing

Data analysis

Cross-functional collaboration

Project management

Analytical thinking

Formação académica

Bachelor's degree in Marketing

Bachelor's degree in Business Administration

Ferramentas

Shopify

WooCommerce

Google Analytics

Descrição da oferta de emprego

Placements24 is seeking an E-commerce Growth Strategist in Pietermaritzburg to drive online sales, enhance customer engagement, and optimize the digital footprint. You will develop data-driven strategies, oversee platforms like Shopify/WooCommerce, and lead cross-functional initiatives with marketing, sales, and product teams.

The role requires strong analytical skills, hands-on marketing expertise, and the ability to translate insights into actionable growth plans in the South African market.