E-commerce Analytics & Optimization Specialist

Placements24; LegKraal Gate; Hybrid; ZAR 360,000 - 600,000; Full time

Benefits offered by this job

Hybrid work

Health insurance

Generous leave

Career growth

Job summary

Placements24 is seeking a data-driven E-commerce Performance Analyst to join our client in Mahikeng. You will interpret complex data to uncover insights that improve online customer experience and sales performance, track KPIs, and generate reports with recommendations.

The ideal candidate has strong quantitative skills, experience with web analytics (GA/Adobe), SQL, and data visualization tools (Tableau/Power BI). You will collaborate across marketing, sales, and product teams to drive growth.

Qualifications

• Bachelor's degree in a quantitative field.
• Proven experience in e-commerce analytics.
• Proficiency with web analytics platforms.
• Strong data visualization and reporting skills.
• Experience with A/B testing.

Responsibilities

• Monitor and analyze key e-commerce performance metrics.
• Develop dashboards and reports to visualize performance data for stakeholders.
• Analyze customer behavior, sales trends, and marketing campaign effectiveness.
• Perform A/B testing and interpret results for optimization.
• Collaborate with marketing, sales, and product teams to translate data insights into strategies.
• Stay abreast of analytics best practices and tools.

Skills

Web analytics tools

Data manipulation

Statistical analysis

Data visualization

A/B testing

Education

Bachelor's degree in a quantitative field

Tools

Google Analytics

Adobe Analytics

Excel

SQL

Tableau

Power BI

Job description

Placements24 is seeking a data-driven E-commerce Performance Analyst to join our client in Mahikeng. You will interpret complex data to uncover insights that improve online customer experience and sales performance, track KPIs, and generate reports with recommendations.

The ideal candidate has strong quantitative skills, experience with web analytics (GA/Adobe), SQL, and data visualization tools (Tableau/Power BI). You will collaborate across marketing, sales, and product teams to drive growth.