Digital Marketing Specialist

WatersEdge Solutions; Johannesburg; On-site; ZAR 240,000 - 360,000; Full time

Benefits offered by this job

Mentorship and training

Exposure to global digital marketing practices

Competitive salary aligned with experience

Job summary

A leading logistics and compliance business is looking for a Digital Marketing Specialist in Johannesburg. This entry-to-mid-level role offers a chance to design impactful digital campaigns, create engaging content, and enhance online brand presence. Ideal candidates should possess a relevant undergraduate degree and have experience with SEO/SEM and social media marketing. This position promotes a collaborative culture and provides mentorship opportunities. A competitive salary is offered based on experience.

Qualifications

• University undergraduate degree in any discipline.
• Strong academic track record.
• Excellent written and verbal communication skills.
• Proficiency in digital design tools.
• Strong understanding of digital marketing principles.
• Ability to articulate complex information clearly
• Familiarity with content management systems and web publishing
• Experience working on multiple marketing campaigns or projects

Responsibilities

• Design engaging visuals for digital platforms.
• Create and publish content across digital channels.
• Execute and optimize SEO and SEM campaigns.
• Manage social media marketing efforts.
• Analyze campaign metrics for improvements.
• Analyse campaign metrics and performance to inform continuous improvement
• Stay updated on marketing trends and contribute to innovation in digital campaigns

Skills

Digital design tools proficiency

Excellent written and verbal communication skills

Understanding of SEO/SEM

Content management systems familiarity

Analytical skills

Education

University undergraduate degree

Honours degree (nice to have)

Tools

Adobe Creative Suite

Canva

Web analytics tools

Marketing automation tools

Job description

Industry: Digital Marketing | Technology | Global Logistics

About the Role

WatersEdge Solutions is partnering with an international logistics and compliance business to find a talented Digital Marketing Specialist. This is a fantastic opportunity for a creative, analytically minded marketer with a flair for content and design. Whether you're early in your career or building momentum in the digital space, this role offers the chance to create impactful marketing campaigns and drive growth across digital platforms.

You’ll join a dynamic marketing team where you’ll design compelling visual content, develop performance-focused digital campaigns, and manage the brand’s online presence. If you’re detail-oriented, passionate about storytelling, and excited by SEO, SEM, and social media marketing, this role will allow you to stretch both your strategic and creative skills.

Key Responsibilities

• Design engaging visuals for social media, websites, presentations, and campaigns using Adobe Creative Suite or Canva
• Create and publish content for digital channels including blogs, press releases, infographics, and videos
• Execute and optimize SEO strategies and/or paid media (SEM) campaigns
• Manage social media marketing across platforms like Facebook, Instagram, YouTube, Reddit, and LinkedIn
• Develop and support lead generation strategies using digital tools and insights
• Analyse campaign metrics and performance to inform continuous improvement
• Stay updated on marketing trends and contribute to innovation in digital campaigns

What You’ll Bring

• University undergraduate degree (any discipline)
• Strong academic track record
• Excellent written and verbal communication skills
• Proficiency in digital design tools (e.g., Adobe Creative Suite, Canva)
• Strong understanding of digital marketing principles including SEO/SEM
• Ability to articulate complex or technical information in simple ways
• Familiarity with content management systems and web publishing
• Experience working on multiple marketing campaigns or projects

Nice to Have

• Honours degree in a relevant field
• Work experience in a digital marketing or content role
• Knowledge of social media advertising platforms
• Experience using web analytics and marketing automation toolsCritical and creative thinking applied in a fast-paced work setting

What’s On Offer

• Entry-to-mid level growth opportunity with mentorship and training
• Exposure to global digital marketing practices
• High-performance culture with a strong emphasis on collaboration
• Opportunity to contribute to impactful content and brand growth
• Competitive salary aligned with experience

Company Culture

The company fosters a fast-paced, people-first culture that rewards initiative, adaptability, and a passion for learning. The team blends creativity and performance in a results-driven environment that encourages innovation and cross-functional collaboration. You’ll find strong leadership support, a focus on mentorship, and opportunities to grow your skillset across marketing, logistics, and technology domains.

If you have not been contacted within 10 working days, please consider your application unsuccessful.