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Mindmatch Consulting in Cape Town is seeking a results‑driven Lead Generation Specialist to drive high‑volume outbound campaigns. You will generate qualified B2B leads, build rapport with decision‑makers and keep CRM records accurate and up to date.
You will meet monthly targets, verify company details and contact information, perform data quality checks, and collaborate with colleagues to improve campaigns. Training sessions and regular updates on progress are part of the role.
Execute high-volume outbound cold-calling campaigns to generate qualified B2B leads.
Build rapport with decision-makers and qualify opportunities.
Meet and exceed monthly targets and key performance indicators.
Deliver campaign quotas while maintaining quality standards.
Handle objections professionally and confidently.
Maintain a positive, enthusiastic attitude across multiple campaigns.
Update CRM systems with accurate prospect information and interaction history.
Verify company details, job titles and contact information.
Perform quality checks to ensure data accuracy and completeness.
Maintain well-structured records using Microsoft Excel.
Use lead verification tools to ensure high-quality data.
Work closely with colleagues to achieve campaign objectives.
Share best practices and contribute to continuous improvement.
Participate in training sessions and team meetings.
Provide regular updates on campaign progress and individual performance.
Follow established processes to ensure consistent delivery.