Copywriter

Refined Naturals; Randburg; On-site; ZAR 180,000 - 300,000; Full time

Job summary

Refined Naturals seeks an experienced Copywriter to join its dynamic team. You will craft website, social, email and marketing copy, ensuring SEO-friendly, conversion-focused content in a fast-paced environment.

You will work with account managers, designers and creatives from concept through delivery, maintaining brand voice and high standards. You bring 4+ years of copywriting experience, a strong portfolio, and expert English writing, editing and proofreading skills.

Qualifications

• Bachelor's degree or equivalent in journalism, English, or communications.
• 4+ years of professional copywriting experience; agency or creative environment preferred.
• Strong portfolio showing range of copywriting skills.
• Exceptional English writing, spelling, grammar and proofreading.

Responsibilities

• Interpret and manage copy briefs.
• Write and edit copy for website content, social media, email, brochures, and other marketing materials.
• Develop SEO-friendly, engaging copy for web pages, blogs and landing pages.
• Optimize on-page SEO elements like meta titles, descriptions and headers.
• Use AI tools to support content creation and ideation.
• Collaborate with account managers, designers and creative teams from concept to delivery.
• Present copy concepts and final work to internal teams and clients.

Skills

Copywriting

SEO

AI tools

Editing

Education

Bachelor's degree in Journalism/English/Communications

Tools

AI tools

Job description

Who are we:

We are a fast-growing global organisation operating across multiple international markets. Our culture is fast-paced, collaborative and commercially focused, with a strong emphasis on innovation, performance and measurable growth

Who are we looking for:

We are looking for an experienced Copywriter with 4+ years’ professional experience, ideally within an agency or creative environment. You will have exceptional writing skills, a strong understanding of marketing communications, SEO and AI-driven tools, and the ability to work across multiple projects and tight deadlines

What will you do:

• Interpret and manage copy briefs
• Write and edit copy for websites, social media, email, paid media, brochures and other marketing materialsDevelop SEO-friendly, engaging and conversion-focused web copy, blogs and landing pages
• Optimise on-page SEO elements including meta titles, descriptions, headers and internal links
• Use AI tools to support content creation, ideation and efficiency
• Collaborate with account managers, designers and creative teams from concept through to delivery
• Present copy concepts and final work internally and to clients when required
• Research target audiences, brands and industry trends
• Revise content based on feedback while maintaining brand voice and consistency

What will you need:

• Bachelor’s degree or equivalent in Journalism, English, Communications or a related field, 4+ years’ professional copywriting experience
• Agency or in-house creative experience preferred
• Strong portfolio demonstrating a range of copywriting
• Exceptional English writing, spelling, grammar and proofreading skills
• Strong understanding of SEO and conversion-focused copywriting
• Proven experience using AI tools
• Ability to manage multiple projects and tight deadlines
• Excellent communication and collaboration skills
• Strong understanding of brand voice and style guidelines
• Native English speaker is essential