Senior Copywriter

Placements24; LegKraal Gate; Hybrid; ZAR 360,000 - 720,000; Full time

Benefits offered by this job

Generous salary

Fully remote work arrangement

Professional development allowance

Health and wellness benefits

Creative, flexible remote culture

Job summary

Placements24 is seeking a Senior Copywriter to craft compelling brand narratives for a remote-first creative team. You will develop persuasive copy for digital ads, websites, and social media, ensuring consistency with brand voice.

You bring mastery of language, strong storytelling, and a proven portfolio across digital and print media. The role offers fully remote collaboration with leading brands and flexible, creative work culture.

Qualifications

• Extensive Copywriting experience with a strong portfolio.
• Excellent editing and proofreading skills with attention to detail.
• Proven ability to craft compelling narratives across channels.
• Experience across digital, print and social media.
• Strong branding and marketing strategy understanding.

Responsibilities

• Develop creative, persuasive copy for digital ads, websites, emails, and social media.
• Collaborate with art directors, designers, and marketing teams to execute strategies.
• Ensure copy aligns with brand voice, guidelines and messaging.
• Adapt writing style for different audiences and platforms.
• Lead brainstorming sessions and contribute innovative ideas.
• Edit and proofread copy from teammates or external sources.

Skills

Copywriting

Editing

Proofreading

Branding

Marketing strategy

Remote collaboration

Job description

About the Role

Our client is searching for a highly skilled and imaginative Senior Copywriter to join their dynamic, remote-based creative team. This position is central to crafting compelling brand narratives and persuasive marketing copy across a variety of channels. You will lead the development of creative concepts and write exceptional copy for advertising campaigns, digital content, websites, and more, ensuring brand voice and tone are consistently maintained. The ideal candidate possesses a mastery of language, a strategic mindset, and a passion for storytelling that drives engagement and conversions.

Key Responsibilities

• Develop and write creative, persuasive, and on-brand copy for diverse marketing materials, including digital ads, websites, email campaigns, and social media.


• Collaborate with art directors, designers, and marketing teams to conceptualize and execute creative strategies.


• Ensure all copy is grammatically correct, error-free, and aligned with brand voice and messaging guidelines.


• Adapt writing style to suit different audiences and platforms.


• Lead brainstorming sessions and contribute innovative ideas to creative projects.


• Edit and proofread copy written by other team members or external resources.

Requirements

• Extensive experience as a Copywriter , with a portfolio showcasing successful creative and commercial projects.


• Exceptional writing, editing, and proofreading skills with a keen eye for detail.


• Proven ability to craft compelling narratives and persuasive arguments.


• Experience working across various media, including digital, print, and social.


• Strong understanding of branding principles and marketing strategy.


• Ability to work independently and collaboratively in a remote team setting.

Benefits

• Generous salary and a fully remote work arrangement.


• Opportunity to work on high-impact creative projects for leading brands.


• Comprehensive health and wellness benefits.


• Allowance for professional development and skill enhancement.


• A creative, supportive, and flexible remote work culture.