Content Strategist - E-commerce

Placements24; Mtubatuba Local Municipality; Hybrid; ZAR 350,000 - 600,000; Full time

Benefits offered by this job

Fully remote work arrangement

Competitive salary

Professional growth opportunities

Home office setup allowance

Job summary

Placements24 is seeking a Creative Content Strategist for a fully remote role focused on driving e-commerce content programs. You will shape narratives, optimize product descriptions, and align content with brand and sales objectives across digital platforms.

The ideal candidate has strong storytelling, SEO, content marketing, and analytics skills, with experience in CMS and audience segmentation. Join a dynamic remote culture and contribute to growth.

Qualifications

• Proven experience as a Content Strategist or Content Marketer for e-commerce.
• Ability to develop and implement content strategies.
• Excellent writing, editing, and proofreading skills.
• Strong understanding of SEO and content optimization.
• Experience with CMS and analytics tools.
• Bachelor's degree in Marketing, Communications, or English preferred.

Responsibilities

• Develop and execute a comprehensive content strategy for the e-commerce platform, blog, and social media channels.
• Create, edit, and optimize product descriptions, blog posts, articles, and social media updates.
• Conduct keyword research and apply SEO best practices to improve content visibility and organic traffic.
• Analyze content performance metrics and user engagement to refine the strategy.
• Collaborate with marketing, product, and design teams to ensure content alignment and brand consistency.
• Manage the content calendar and oversee the production of various content formats.

Skills

Content strategy

SEO

Content marketing

Editing/writing

Cross-functional collaboration

Education

Bachelor's degree in Marketing, Communications, or English

Tools

CMS

Analytics tools

Job description

About the Role

Our client is seeking a creative and strategic Content Strategist to drive their e-commerce content initiatives. This is a fully remote position, allowing you to shape compelling narratives and engaging content from anywhere. You will be responsible for developing and executing a content strategy that enhances brand awareness, improves customer engagement, and supports sales objectives across all digital platforms. The ideal candidate is a skilled storyteller with a strong understanding of SEO, content marketing, and audience segmentation, passionate about creating impactful digital experiences.

Key Responsibilities

• Develop and execute a comprehensive content strategy for the e-commerce platform, blog, and social media channels.


• Create, edit, and optimize high-quality content, including product descriptions, blog posts, articles, and social media updates.


• Conduct keyword research and implement SEO best practices to improve content visibility and organic traffic.


• Analyze content performance metrics and user engagement to refine the strategy and identify new opportunities.


• Collaborate with marketing, product, and design teams to ensure content alignment and brand consistency.


• Manage the content calendar and oversee the production of various content formats.

Requirements

• Proven experience as a Content Strategist , Content Marketer, or similar role, with a focus on e-commerce.


• Demonstrated ability to develop and implement successful content strategies.


• Excellent writing, editing, and proofreading skills with a keen eye for detail.


• Strong understanding of SEO principles and content optimization techniques.


• Experience with content management systems (CMS) and analytics tools.


• Bachelor's degree in Marketing, Communications, English, or a related field is preferred.

Benefits

• Competitive annual salary.


• Fully remote work arrangement.


• Opportunities for professional growth and skill development.


• Allowance for home office setup and resources.


• A dynamic and innovative remote work culture.