Content Marketing Manager

Placements24; Mossel Bay; Hybrid; ZAR 420,000 - 660,000; Full time

Benefits offered by this job

Fully remote arrangement

Development budget for courses/confs

Health, dental, and vision insurance

Job summary

Placements24 is seeking a visionary Content Marketing Manager to lead content strategy remotely, supporting Mossel Bay and beyond. You will own the content lifecycle from ideation to distribution, driving engagement and conversions in a fully remote setup.

You will manage a diverse content slate, optimize for SEO, collaborate with marketing, sales, and PR, and guide remote teams and external vendors to deliver measurable results and brand growth.

Qualifications

• Proven experience as a Content Marketing Manager or similar strategic content role.
• Demonstrated success in developing and executing content strategies that drive engagement and conversions.
• Exceptional writing, editing, and storytelling skills with a strong portfolio of published work.
• Proficiency in SEO best practices, content management systems (CMS), and analytics tools.
• Solid understanding of the Media & PR landscape and digital marketing principles.
• Excellent project management skills and the ability to manage remote teams and external vendors effectively.

Responsibilities

• Develop and execute a comprehensive content marketing strategy that aligns with business objectives and target audience needs.
• Oversee the creation of diverse content formats including blog posts, articles, white papers, case studies, videos, and social media updates.
• Manage the editorial calendar, ensuring timely publication and consistent brand voice across all content.
• Optimize content for search engines (SEO) to improve organic visibility and drive website traffic.
• Analyze content performance metrics, identify trends, and make data-driven recommendations for improvement.
• Collaborate with marketing, sales, and PR teams to ensure content supports lead generation and brand awareness initiatives.

Job description

About the Role

Our client is seeking a visionary Content Marketing Manager to lead their content strategy remotely, supporting their presence in Mossel Bay . This role is integral to creating and distributing valuable, relevant content that attracts and retains a clearly defined audience, ultimately driving profitable customer action. You will oversee the entire content lifecycle, from ideation and creation to distribution and performance analysis, working within a fully remote team structure. This is a fantastic opportunity for a seasoned content strategist passionate about storytelling and driving engagement in the Media & PR space.

Key Responsibilities

• Develop and execute a comprehensive content marketing strategy that aligns with business objectives and target audience needs.
• Oversee the creation of diverse content formats including blog posts, articles, white papers, case studies, videos, and social media updates.
• Manage the editorial calendar, ensuring timely publication and consistent brand voice across all content.
• Optimize content for search engines (SEO) to improve organic visibility and drive website traffic.
• Analyze content performance metrics, identify trends, and make data-driven recommendations for improvement.
• Collaborate with marketing, sales, and PR teams to ensure content supports lead generation and brand awareness initiatives.

Requirements

• Proven experience as a Content Marketing Manager or similar strategic content role.
• Demonstrated success in developing and executing content strategies that drive engagement and conversions.
• Exceptional writing, editing, and storytelling skills with a strong portfolio of published work.
• Proficiency in SEO best practices, content management systems (CMS), and analytics tools.
• Solid understanding of the Media & PR landscape and digital marketing principles.
• Excellent project management skills and the ability to manage remote teams and external vendors effectively.

Benefits

• Highly competitive salary and performance incentives.
• Fully remote working arrangement offering ultimate flexibility and work-life balance.
• Generous budget for professional development, including courses and conferences.
• Comprehensive health, dental, and vision insurance plans.
• A collaborative, forward-thinking remote team culture dedicated to impactful content creation.