Cape Town Digital Media & Content Strategy Lead

Placements24; Cape Town; On-site; ZAR 1,000,000 - 1,800,000; Full time

Benefits offered by this job

Competitive remuneration package

Performance-based bonuses

Health, dental, and vision insurance

Generous annual leave

International travel opportunities

Professional development programs

Job summary

Placements24 in Cape Town is seeking a Head of Digital Media & Content Strategy to lead the design, development, and execution of all digital content across platforms. You will shape content strategy, manage a creative team, partner with marketing and product, and drive engagement and measurable outcomes through data-driven decisions.

The role requires 8–10 years in digital media with 3–5 in leadership, plus deep knowledge of SEO, SEM, CMS, and analytics.

Qualifications

• 8–10 years of experience in digital media, content strategy, or related field.
• 3–5 years in a leadership or management position.
• Proven track record of developing and implementing successful digital content strategies.

Responsibilities

• Develop and execute a comprehensive digital media and content strategy aligned with business goals.
• Oversee ideation, creation, production, and distribution of engaging content across digital channels.
• Lead and mentor a team of content creators, editors, social media managers, and digital producers.
• Analyze content performance and provide actionable insights for optimization.
• Manage the digital content calendar and ensure timely delivery of assets.

Skills

Leadership

Strategic thinking

Team management

Communication

Data-driven decisions

Education

Bachelor's or Master's degree in Digital Media/Marketing/Communications/Journalism

Tools

Google Analytics

Adobe Analytics

CMS

Job description

Placements24 in Cape Town is seeking a Head of Digital Media & Content Strategy to lead the design, development, and execution of all digital content across platforms. You will shape content strategy, manage a creative team, partner with marketing and product, and drive engagement and measurable outcomes through data-driven decisions.

The role requires 8–10 years in digital media with 3–5 in leadership, plus deep knowledge of SEO, SEM, CMS, and analytics.