Senior Digital Marketing & PR Lead

Placements24; Cape Town; In loco; ZAR 600.000 - 900.000; Tempo pieno

Vantaggi offerti da questo lavoro

Performance bonuses

Private medical insurance

Disability coverage

Generous annual leave

Descrizione del lavoro

Placements24 in Cape Town seeks a strategic Digital Marketing and PR Manager to unite online and offline campaigns into a cohesive brand narrative. You will drive awareness, engagement, and lead generation through SEO/SEM, content, social media, and effective media outreach.

The ideal candidate has at least 5 years in digital marketing and PR, strong leadership and analytics, and experience with marketing automation and CRM platforms to optimize ROI across teams.

Competenze

• Bachelor's degree in Marketing, Communications, Digital Media or related field.
• At least 5 years in digital marketing and PR with proven results.
• Strong SEO/SEM, social media, content and email marketing knowledge.
• Solid PR principles and media relations experience.
• Experience with marketing automation and CRM platforms.
• Excellent leadership, PM and analytical skills.

Mansioni

• Develop and execute integrated digital marketing and PR campaigns.
• Manage online presence: website, social channels, SEO/SEM.
• Oversee PR activities: media outreach, press releases, crisis comms.
• Analyze campaign data and report on metrics.
• Manage budgets to ensure ROI.
• Collaborate with sales, product and design for consistent messaging.

Conoscenze

Digital marketing

Public relations

Leadership

Project management

Analytical skills

CRM platforms

Formazione

Bachelor's degree in Marketing, Communications, Digital Media, or related field

Strumenti

Marketing automation tools

CRM platforms

Descrizione del lavoro

Placements24 in Cape Town seeks a strategic Digital Marketing and PR Manager to unite online and offline campaigns into a cohesive brand narrative. You will drive awareness, engagement, and lead generation through SEO/SEM, content, social media, and effective media outreach.

The ideal candidate has at least 5 years in digital marketing and PR, strong leadership and analytics, and experience with marketing automation and CRM platforms to optimize ROI across teams.