Business Development Representative

Placements24; Randburg; Hybrid; ZAR 240,000 - 360,000; Full time

Job summary

Placements24 in Randburg, Gauteng invites a proactive Business Development Representative to identify and qualify leads, initiate contact, and nurture prospects through the early stages of the sales cycle for a fast-growing software innovator. This entry-level role rewards clear communication, resilience, and a drive to generate new business opportunities.

You will generate leads through outbound prospecting, qualify inbound inquiries, research prospects, and schedule discovery calls for Account

Qualifications

• Experience in sales support, telemarketing, or BDR preferred.
• Excellent verbal and written communication.
• Strong organizational skills and attention to detail.
• Proficient with CRM tools like Salesforce.
• Based in or able to commute to Randburg, Gauteng.

Responsibilities

• Generate new sales leads via outbound prospecting.
• Qualify inbound leads and identify needs.
• Research prospective clients to tailor outreach.
• Schedule discovery calls and demos for Account Executives.
• Nurture early-stage leads and maintain engagement.
• Track lead activity in the CRM system.
• Collaborate with sales and marketing to refine lead generation strategies.
• Meet and exceed monthly KPIs related to lead generation and qualification.

Skills

Sales experience

Communication skills

Organizational skills

CRM software

Sales engagement tools

Prospecting

Value proposition

Tools

Salesforce

Job description

About the Role

Our client, a fast-growing innovator in the (fictional software) industry, is actively seeking a proactive and energetic Business Development Representative (BDR) to join their dynamic team in Randburg, Gauteng, ZA . This role is crucial for identifying and qualifying potential leads, initiating contact, and nurturing prospects through the early stages of the sales funnel. The ideal candidate will possess exceptional communication skills, a keen understanding of market dynamics, and a relentless drive to generate new business opportunities. You will be working in a collaborative environment, leveraging various tools and strategies to connect with potential clients and set up valuable sales conversations for the senior sales team. This is an excellent entry point into a successful sales career for ambitious individuals in the Randburg area.

Key Responsibilities

• Generate new sales leads through outbound prospecting (cold calls, emails, social media).
• Qualify inbound leads and identify potential customer needs and pain points.
• Conduct initial research on prospective clients to tailor outreach efforts.
• Schedule discovery calls and product demonstrations for Account Executives.
• Nurture early-stage leads and maintain consistent engagement.
• Track and manage all lead activity and prospect interactions in the CRM system.
• Collaborate with the sales and marketing teams to refine lead generation strategies.
• Meet and exceed monthly KPIs related to lead generation and qualification.

Requirements

• Previous experience in a sales support, telemarketing, or BDR role is advantageous.
• Excellent verbal and written communication skills.
• Strong organizational skills and attention to detail.
• Ability to work independently and as part of a team.
• Proficiency with CRM software (e.g., Salesforce) and sales engagement tools.
• A proactive and results-oriented mindset.
• Ability to engage effectively with prospects and articulate value propositions.
• Must be based in or able to commute to Randburg, Gauteng, ZA .
• A willingness to learn and adapt in a fast-paced sales environment.

Benefits

Our client offers a competitive base salary with performance-based bonuses tied to key metrics. Opportunities for professional development, including sales training and career advancement pathways within the company, are readily available. Employees benefit from a supportive team culture and exposure to cutting-edge sales strategies. This role provides a fantastic foundation for a career in sales, working within the vibrant business landscape of Randburg, Gauteng, ZA .