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Adapt IT Group seeks an experienced Business Development Consultant to join our Johannesburg team and drive growth across hospitality, restaurant, leisure, and retail sectors.
You will build relationships with C-Suite executives across South Africa, Africa, Mauritius, and international markets, identify opportunities, and manage the full sales lifecycle from prospecting to contract closure. The role focuses on ERP, SaaS, and hospitality tech solutions with travel.
Job category: Hospitality, Hotel, Catering, Tourism and Travel
Contract: Permanent
EE position: No
Adapt IT (Pty) Ltd is a subsidiary of Adapt IT Holdings Proprietary Limited and a market leader in developing specialised vertical market software and digitally-led business solutions that assist clients across targeted industries to Achieve More by improving their customer experience, core business operations, business administration and enterprise resource planning.
We are looking for an experienced and results-driven Business Development Consultant to join our Johannesburg team and drive new business growth across the hospitality, restaurant, leisure, and retail sectors.The successful candidate will be responsible for identifying, developing, and securing new business opportunities while promoting innovative technology solutions that help organisations improve operational efficiency, customer experience, revenue, and business performance.You will build strong relationships with hotel groups, restaurant chains, resorts, lodges, hospitality operators, franchise businesses, and other key decision-makers across South Africa, Africa, Mauritius, and international markets.
Identify, qualify, and convert new business opportunities.
Develop and execute sales strategies to achieve revenue and profitability targets.
Generate leads through networking, referrals, industry events, digital channels, and direct prospecting.
Promote and sell hospitality, restaurant, retail, ERP, SaaS, and business technology solutions.
Build and maintain relationships with C-Suite executives, business owners, operators, and senior decision-makers.
Manage the full sales lifecycle from lead generation and solution positioning through to negotiation, contract closure, and handover.
Identify cross-selling and upselling opportunities within existing accounts.
Manage and maintain an accurate sales pipeline and sales forecasts using CRM systems.
Prepare proposals, pricing models, sales reports, and commercial presentations.
Participate in contract and commercial negotiations with clients.
Identify new markets, territories, partnerships, and opportunities for business expansion.
Represent the organisation at trade shows, conferences, exhibitions, and industry networking events.
Collaborate with Sales, Marketing, Product, Operations, and Professional Services teams to ensure successful client handovers.
The role will involve promoting a range of technology solutions, including:
Oracle Hospitality OPERA PMS
Restaurant POS Solutions
ResRequest
Cashbases
SpaGuru
Oracle NetSuite ERP
Other hospitality, restaurant, retail, and business automation solutions.
Bachelor’s degree in Business Management, Marketing, Sales, Information Technology, Hospitality Management, or a related field.
Minimum 5 years' experience in Business Development, Business Consulting, Solution Sales, or Enterprise Software Sales.
Proven experience selling enterprise software, SaaS, ERP, hospitality technology, restaurant technology, or related solutions.
Demonstrated track record of achieving and exceeding sales targets.
Experience engaging with C-Suite executives, business owners, and senior decision-makers.
Experience managing the complete sales cycle from prospecting through to contract closure.
Experience with CRM systems, sales pipeline management, and forecasting.
Willingness and ability totravel extensively locally and internationally.
Experience within thehospitality, restaurant, leisure, retail, ERP, or technology industries.
Experience with Oracle NetSuite, OPERA PMS, or hospitality technology solutions.
Experience working across Africa, Mauritius, or international markets.
Knowledge of African hospitality markets and operations.
Sales or Business Development certifications.
Oracle NetSuite, OPERA PMS, Hospitality Technology, or ERP-related certifications.
The ideal candidate will demonstrate:
Strong business development and enterprise sales capabilities.
Consultative and solution-selling expertise.
Strong commercial and financial acumen.
Excellent negotiation and influencing skills.
Executive-level communication and presentation skills.
Strong networking and relationship-building abilities.
Sales forecasting and pipeline management skills.
Market research and analytical capabilities.
Proposal writing and commercial modelling skills.
Strong business acumen and customer focus.
Resilience, adaptability, and an entrepreneurial mindset.
High levels of professionalism, integrity, and self-motivation.