Brand Lead, FMCG Innovations — George

Placements24; George; Vor Ort; ZAR 700.000 - 1.100.000; Vollzeit

Benefits dieser Stelle

Relocation assistance

Medical aid

Retirement fund

Professional development

Zusammenfassung

Placements24 invites an experienced Brand Manager to lead brand initiatives in George, Western Cape. You will shape strategy, drive growth, and collaborate with sales, R&D and supply chain to bring products to market and optimize performance.

Ideal candidates have at least 5 years in FMCG brand management, a bachelor's degree in Marketing or related field (MBA a plus), and a track record of consumer-led campaigns, budget stewardship, and cross-functional leadership in a fast-paced environment.

Qualifikationen

• Bachelor's degree in Marketing, Business Administration, or a related field.
• MBA is a plus.
• Minimum 5 years of brand management experience in FMCG.

Aufgaben

• Develop and execute comprehensive brand strategies to drive market share and revenue growth.
• Conduct market research and consumer analysis to identify trends and opportunities.
• Manage the product lifecycle from concept to launch and post-launch evaluation.
• Oversee integrated marketing campaigns across digital and traditional channels.
• Collaborate with agencies to develop assets and ensure brand consistency.
• Monitor performance, analyze sales data, and provide actionable insights.
• Manage the brand budget and allocate resources effectively.
• Work with sales to develop channel-specific marketing plans and promotions.
• Lead cross-functional teams to achieve brand objectives and successful launches.

Kenntnisse

Brand strategy

Market research

Campaign management

Team leadership

Budget management

Cross-functional collaboration

Digital marketing

Ausbildung

Bachelor's degree in Marketing or related field

MBA (plus)

Tools

Marketing analytics platforms

Jobbeschreibung

Placements24 invites an experienced Brand Manager to lead brand initiatives in George, Western Cape. You will shape strategy, drive growth, and collaborate with sales, R&D and supply chain to bring products to market and optimize performance.

Ideal candidates have at least 5 years in FMCG brand management, a bachelor's degree in Marketing or related field (MBA a plus), and a track record of consumer-led campaigns, budget stewardship, and cross-functional leadership in a fast-paced environment.