B2B Marketing Lead - Digital Campaigns, CRM & Events

The Recruitment Pig; Gauteng; On-site; ZAR 420,000 - 620,000; Full time

Job summary

The Recruitment Pig seeks a marketing professional to own group marketing, brand presence, and digital channels from Gauteng. You will collaborate with a technical sales team to track leads, build pipeline, and drive growth.

You’ll manage website SEO, digital campaigns, email journeys, and CRM data, ensuring accurate product catalogues and compelling sales materials for nationwide events.

Qualifications

• Qualification in Marketing or Digital Communications.
• B2B marketing experience across web, social, and email channels.
• Industrial/lighting markets experience is a plus.
• Hands-on CRM, databases, and sales lead tracking.
• Strong written and verbal communication.
• Organizational skills for campaigns and events.
• Team player with willingness to learn.

Responsibilities

• Oversee website, SEO, and product catalogues.
• Plan digital campaigns across Google Ads, LinkedIn, social.
• Build email journeys and newsletters for nurture.
• Maintain CRM databases and track leads.
• Organize trade exhibitions and nationwide launch events.
• Create brochures, case studies, and presentations with sales.
• Track marketing performance and report campaign results.

Skills

Digital marketing

B2B marketing

CRM tools

Lead tracking

Email campaigns

Content creation

Communication

Education

Marketing qualification

Tools

CRM software

Google Ads

LinkedIn Ads

Email automation

Job description

The Recruitment Pig seeks a marketing professional to own group marketing, brand presence, and digital channels from Gauteng. You will collaborate with a technical sales team to track leads, build pipeline, and drive growth.

You’ll manage website SEO, digital campaigns, email journeys, and CRM data, ensuring accurate product catalogues and compelling sales materials for nationwide events.