App Campaigns & Journey Orchestrator

Ovations Talent Sourcing; Johannesburg; Hybrid; ZAR 391,000 - 670,000; Full time

Job summary

Ovations Talent Sourcing is seeking a Specialist: App Campaign Operations & Journey Execution to oversee the centralized deployment of CVM, Loyalty and App campaigns across multiple operating companies. This execution-focused role emphasizes process discipline, governance, testing support, and reporting.

The successful candidate will drive audience uploads, template management, and post-deployment analysis while documenting customer journeys and maintaining SOPs.

Qualifications

• Bachelor’s degree in a related discipline as listed.
• Approximately 3–4 years hands-on experience in Campaign Operations, CRM Operations, Mobile App Engagement, Loyalty Operations and Marketing Automation Execution.

Responsibilities

• Execute approved CVM, Loyalty and App promotional campaigns.
• Configure push notifications, in-app messages, service notifications, loyalty communications and promotional messages.
• Support customer engagement initiatives including feature launches, app updates, fraud and security communications, gamification and event-triggered engagement.
• Upload and validate audience files, including format and customer identifier checks.
• Manage campaign templates, schedules, approvals, test sends and deployment activities.
• Monitor campaign outcomes, failed messages, partial dispatches and execution anomalies.
• Document customer engagement journeys across onboarding, activation, app adoption, loyalty, retention, reactivation and promotional use cases.
• Maintain journey maps, communication flows, trigger points and operational dependencies.
• Develop and maintain SOPs, campaign checklists, operational guides and execution playbooks.
• Maintain campaign logs, decision records, deployment evidence, sign-offs, UAT evidence and audit trails.
• Conduct pre-deployment checks and support UAT and release activities.
• Log defects, track resolution and coordinate with Product, QA and Technology teams.
• Prepare weekly execution status reports and maintain campaign trackers.
• Participate in sprint planning, stand-ups, campaign readiness reviews, retrospectives, demos and showcases.

Skills

Campaign Operations

CRM Operations

Mobile App Engagement

Loyalty Operations

Marketing Automation Execution

Stakeholder Coordination

Agile Delivery

Education

Bachelor's Degree in Marketing, Business Management, Commerce, Information Systems, Digital Marketing, Customer Management, Data Analytics or related discipline

Tools

Flytxt Neon-dX

Salesforce Marketing Cloud

Adobe Campaign

Braze

MoEngage

CleverTap

Firebase Cloud Messaging

HubSpot Marketing Hub

Iterable

Microsoft Dynamics 365 Customer Insights

Comviva

Job description

Ovations Talent Sourcing is seeking a Specialist: App Campaign Operations & Journey Execution to oversee the centralized deployment of CVM, Loyalty and App campaigns across multiple operating companies. This execution-focused role emphasizes process discipline, governance, testing support, and reporting.

The successful candidate will drive audience uploads, template management, and post-deployment analysis while documenting customer journeys and maintaining SOPs.