AI-Driven Marketing Automation Lead

Euromonitor; Cape Town; Presencial; ZAR 800 000 - 1 200 000; Tempo integral

Vantagens oferecidas por esta oferta de emprego

Health insurance

Flexible hours

Office perks

Resumo da oferta

Euromonitor in Cape Town is seeking a Marketing Automation Lead to rebuild and scale our Marketo-based engine. You will own platform, workflows and data standards, drive personalization from language and industry to mass customization, and lead a direct report while partnering with Revenue Operations and Marketing Tech leadership.

This role requires 4+ years in marketing automation, hands-on with Marketo/Salesforce/HubSpot, and proven capability to redesign a function and manage cross-functional

Qualificações

• 4+ years in marketing automation or operations
• Experience rebuilding or overhauling marketing automation
• Experience with Marketo, HubSpot, Eloqua or Salesforce Marketing Cloud a plus

Responsabilidades

• Rebuild marketing automation on Marketo and assess whether to migrate to another platform
• Partner with Marketing Technology leadership on the tech stack and agentic marketing strategy
• Manage Marketo-Salesforce integration, data quality, attribution and reporting frameworks
• Build strong relationships with Revenue Operations and align systems, data and reporting
• Develop and execute campaigns, nurture, segmentation, lead scoring and trigger-based automation, and start personalisation from language and industry

Conhecimentos

Marketing automation

Marketo

HubSpot

Salesforce Marketing Cloud

Team management

AI in marketing

B2B marketing

Ferramentas

Marketo

Salesforce CRM

HubSpot

Eloqua

Descrição da oferta de emprego

Euromonitor in Cape Town is seeking a Marketing Automation Lead to rebuild and scale our Marketo-based engine. You will own platform, workflows and data standards, drive personalization from language and industry to mass customization, and lead a direct report while partnering with Revenue Operations and Marketing Tech leadership.

This role requires 4+ years in marketing automation, hands-on with Marketo/Salesforce/HubSpot, and proven capability to redesign a function and manage cross-functional