Western US Regional Sales Leader - Pet Nutrition Growth

Primal Pet Foods; Abilene (TX); On-site; USD 120,000 - 180,000; Full time

Benefits offered by this job

401(k) with company match up to 4%

Paid vacation & sick time

8 paid holidays per year

Low-cost medical insurance

Dental, vision & supplemental coverage

Discounted pet insurance

Career growth & ongoing training

Supportive team environment

Job summary

PureBites and Primal Pet Foods seek a Regional Sales Manager for the Western US to lead a four-person Territory team and drive growth across key accounts and independent pet channels. You will develop regional plans, coach reps, and deliver product education to retailers in-person and virtually.

Ideal candidates have 5–7 years in outside sales within natural foods or pet industries, with leadership experience, a track record of expanding territories, and strong Excel/PowerPoint skills.

Qualifications

• 5-7 years of outside sales experience in natural foods or pet industries.
• Demonstrated success growing territories and building customer relationships.
• 2+ years of leadership or management experience.
• Strong communication, presentation, and negotiation skills.
• Analytical and problem-solving abilities.
• Ability to coach team members and build relationships.
• Proficiency with Microsoft Office (Excel/Word/Outlook/Teams/PowerPoint).
• Previous regional management experience.
• Experience with distributors and key accounts.
• Knowledge of pet food industry, retail landscape and competition.
• Willingness to travel up to 50%.
• Weekend and nontraditional hours flexibility.

Responsibilities

• Lead, coach, and develop 4 Territory Representatives to achieve regional sales goals.
• Develop regional/territory business plans aligned with company goals.
• Conduct regular coaching, performance reviews, and field visits.
• Monitor sales performance, territory coverage, and goal attainment.
• Ensure policy compliance, reporting, and budgeting.
• Manage budgets, resources, and incentive programs.
• Drive revenue growth and brand awareness through sales plans.
• Expand distribution in independent pet channels and onboard new partners.
• Build relationships with retailers and key decision-makers.
• Provide product merchandising and training to retailers (in-person/virtual).
• Support retailer education and training initiatives.
• Resolve customer concerns and strengthen partnerships.

Skills

Outside sales

Territory management

Leadership

Communication

Negotiation

Analytical skills

Coaching

MS Office

Regional management

Pet food knowledge

Distributors & key accounts

Travel willingness

Weekend flexibility

Tools

Pet industry experience

Job description

PureBites and Primal Pet Foods seek a Regional Sales Manager for the Western US to lead a four-person Territory team and drive growth across key accounts and independent pet channels. You will develop regional plans, coach reps, and deliver product education to retailers in-person and virtually.

Ideal candidates have 5–7 years in outside sales within natural foods or pet industries, with leadership experience, a track record of expanding territories, and strong Excel/PowerPoint skills.