Web Specialist: SEO, UX & CRO for Growth

The Access Group; United States; Hybrid; USD 55,000 - 75,000; Full time

Job summary

The Access Group is seeking a bright web specialist with solid CMS editing skills, a strong UX sense and SEO know-how to join a fast-paced team. You will collaborate with the web team to optimise user journeys, implement SEO initiatives, and work in an agile environment focused on commercial goals.

You’ll create and edit pages in the CMS, analyze site performance with GA, and run A/B tests to drive growth. This is a hands-on role for those with a couple of years in digital marketing.

Qualifications

• CMS editing experience and strong UX sense.
• Data literate with ability to report performance clearly.
• Experience with a wide range of digital tools and SEO focus.
• Some experience in on-page and off-page SEO.
• Good communication and teamwork skills.
• Self-starter with commitment to learning and development.

Responsibilities

• Drive lead generation by building best-in-class UX on commercial websites.
• Create and edit pages using the CMS, following UX and SEO best practices.
• Analyze website and SEO performance to identify growth opportunities.
• Collaborate with web team to implement SEO initiatives.
• Prepare SEO briefs for content writers.
• Run A/B testing as planned by Web Lead and marketing squad.
• Publish popups in line with the strategy of the Web Lead and marketing team.
• Support campaign landing page builds for broader marketing and paid media teams.

Skills

CMS experience

SEO knowledge

UX optimization

Data analytics

A/B testing

Cross-functional collaboration

Digital marketing tools

Tools

GA/Google Analytics

Search Console

Google Optimize

SEMrush

Hotjar

Looker Studio

Job description

The Access Group is seeking a bright web specialist with solid CMS editing skills, a strong UX sense and SEO know-how to join a fast-paced team. You will collaborate with the web team to optimise user journeys, implement SEO initiatives, and work in an agile environment focused on commercial goals.

You’ll create and edit pages in the CMS, analyze site performance with GA, and run A/B tests to drive growth. This is a hands-on role for those with a couple of years in digital marketing.