VP, Web Analytics & Digital Performance
JPMorganChase
Stand out for this role — generate a tailored resume and cover letter in about a minute.
Job summary
JPMorganChase is seeking a Marketing Delivery Lead, Vice President, Web Analytics & Data, to own the end-to-end web analytics strategy across public sites, apps and advisor tools. You’ll unite business stakeholders, product, engineering, BI, and an external analytics agency to ensure scalable, accurate data and actionable insights.
You will translate complex analytics into clear guidance for executives, partner with AI teams to unlock predictive capabilities, and drive continuous improvement in
Qualifications
- 5+ years in digital analytics or analytics product management.
- Strong Google Analytics (GA4) and tag management experience.
- Experience writing technical tracking specs for web and mobile.
- Ability to translate data into actionable insights for technical and non-technical audiences.
Responsibilities
- Define and own the web analytics product roadmap across websites, apps and advisor tools.
- Collaborate with marketing, digital and product teams to establish measurement frameworks.
- Create and maintain tracking requirements including event taxonomies and data layer specs.
- QA/validate tracking implementations to ensure accuracy across properties.
- Stay current on privacy changes (cookie deprecation, consent) and ensure compliant tracking.
- Manage external analytics agency relationships, timelines, and quality deliverables.
- Present performance insights to stakeholders and translate data into actionable recommendations.
- Collaborate with BI/data science teams to scale AI-powered web data solutions.
Skills
Job description
JPMorganChase is seeking a Marketing Delivery Lead, Vice President, Web Analytics & Data, to own the end-to-end web analytics strategy across public sites, apps and advisor tools. You’ll unite business stakeholders, product, engineering, BI, and an external analytics agency to ensure scalable, accurate data and actionable insights.
You will translate complex analytics into clear guidance for executives, partner with AI teams to unlock predictive capabilities, and drive continuous improvement in
'/%3e%3cpath%20d='M101.744%2012.4726L102.894%2016.1947L99.0021%2013.2201L101.744%2012.4726ZM105.3%208.40937H100.488L99.0026%203.59473L97.5116%208.41047L92.7%208.40385L96.5965%2011.3834L95.1055%2016.1942L99.0021%2013.2196L101.408%2011.3834L105.3%208.40992V8.40937Z'%20fill='white'/%3e%3cdefs%3e%3clinearGradient%20id='paint0_linear_5593_1381'%20x1='90'%20y1='9.44471'%20x2='99'%20y2='9.44471'%20gradientUnits='userSpaceOnUse'%3e%3cstop%20stop-color='%2300AD70'/%3e%3cstop%20offset='0.998594'%20stop-color='%2300B67A'/%3e%3cstop%20offset='1'%20stop-color='%23DCDCE6'/%3e%3c/linearGradient%3e%3c/defs%3e%3c/svg%3e){kind=small}
