VP, Paid Media & Growth Strategy

Openkrill; United States; Hybride; USD 135 000 - 165 000; Plein temps

Résumé du poste

Orchestra seeks a Vice President, Paid Media to shape integrated, audience-first paid media strategies for clients across its portfolio, spanning consumer, B2B, technology, nonprofit and more. The role combines senior client leadership with team mentoring in a fast-paced agency setting.

The VP will oversee strategy, planning, activation, optimization and reporting, partnering with the Head of Paid Media to grow the practice while staying current on platform changes.

Qualifications

• 10+ years of paid media experience.
• Experience leading multi-channel media campaigns.
• Strong client leadership and senior stakeholder presentation.
• Proven ability to translate objectives into media plans.
• Experience across B2B and B2C industries.

Responsabilités

• Lead paid media strategy across multiple client accounts, overseeing end-to-end, multi-channel campaigns.
• Develop audience-first, channel-agnostic paid media strategies and KPI targets.
• Serve as a senior paid media counselor to clients and internal leaders.
• Oversee integrated media planning across channels including paid social, paid search, programmatic display/video, CTV, streaming audio, OOH, print.
• Guide teams through campaign planning, activation, optimization and measurement.
• Review media plans, campaign setups and reporting, providing clear direction to team members.
• Manage, mentor and develop paid media team members; establish expectations and growth paths.
• Partner with Head of Paid Media on team structure, resourcing and processes.

Connaissances

Paid media strategy

Multi-channel campaigns

Team leadership

Client advisory

Agency experience

Description du poste

Orchestra seeks a Vice President, Paid Media to shape integrated, audience-first paid media strategies for clients across its portfolio, spanning consumer, B2B, technology, nonprofit and more. The role combines senior client leadership with team mentoring in a fast-paced agency setting.

The VP will oversee strategy, planning, activation, optimization and reporting, partnering with the Head of Paid Media to grow the practice while staying current on platform changes.