VP of Sales

Filetwigbay; Kalamazoo (MI); On-site; USD 168,000 - 268,000; Full time

Job summary

ByteForge Labs in Kalamazoo, MI is seeking a VP of Sales to drive revenue through outbound sales leadership and demand generation. You will own relationships, craft concise messaging for quick understanding, and build high-performing email sequences while optimizing ad spend to maximize ROI.

The role emphasizes collaboration across teams, development of referral channels, and partnerships in Kalamazoo, with a clear ladder and mentorship as part of the package.

Qualifications

• Extensive outbound sales experience and demand generation.
• Strong relationship-building skills and strategic thinking.
• Comfort with rewriting messaging for quick comprehension.
• Experience with cross-functional collaboration and territory management.

Responsibilities

• Lead relationship-building and demand-generation initiatives.
• Craft messaging that is instantly understood by local audiences.
• Create and optimize email sequences with high open rates.
• Improve ad creative to lower cost-per-lead.
• Translate ad spend into revenue and measurable ROI.
• Develop referral channels and local partnerships in Kalamazoo.

Job description

We measure success in ByteForge Labs's VP of Sales chair by deals signed and demand created, not slides polished. We pair a $168,000 - $268,000 salary with real responsibility, so the VP of Sales you become here grows faster than the title suggests.

Key Responsibilities

• Strong command of Relationship Building, with 14 of demand-generation experience
• Rewrite the one-pager until a Kalamazoo stranger gets it in ten seconds
• Stand up email sequences that get opened, not buried
• Tune the ad creative until the sales marketing cost-per-lead drops
• Close the loop between ad spend and revenue, dollar for dollar
• Cultivate referral channels and strategic partnerships in Kalamazoo

What You'll Bring

• 14 years that taught you which corners can be cut
• The humility to revise strong opinions when the data argues back
• A learner's pace that keeps up with shifting requirements
• The kind of listening that makes the other person feel heard
• Familiarity with Outbound Sales and related tools or frameworks
• Hands-on proficiency with Cross-Functional Collaboration, ideally paired with Territory Management

ByteForge Labs is a customer-centric company in Kalamazoo, MI that turns complex sales marketing problems into simple, elegant solutions. Ownership at ByteForge Labs means you fix the broken thing even when nobody assigned it to you.

The $168,000 - $268,000 we offer comes attached to mentorship, a clear ladder, real benefits, and flexible contract days you can plan around.

Live feed: the Kalamazoo, MI role remains unfilled and actively recruiting.