VP of Measurement & Growth Analytics

AMS US Careers; New York (NY); On-site; USD 167,000 - 204,000; Full time

Job summary

AMS is seeking a Vice President of Measurement to lead a new function unifying how we evaluate media and marketing effectiveness across clients, tools, and partners. You will set standards, guide vendors, and develop scalable frameworks for learning and performance evaluation.

You’ll lead the analytics team, work with planners, buyers, and data scientists, and stay hands-on with numbers to advance new product offerings. This role reports to the EVP and travels domestically as needed.

Qualifications

• 10+ years of experience in marketing measurement, with increasing leadership responsibility.
• Deep understanding of attribution, MMM, incrementality testing, and causal inference methodologies.
• Experience evaluating external measurement vendors and SaaS-based tools.
• Hands-on familiarity with statistical analysis and experimentation tools.

Responsibilities

• Define measurement strategy and roadmap across clients.
• Develop frameworks for campaign evaluation, attribution, and experimentation.
• Lead analytics team and ensure output quality.
• Advise clients on measurement approaches and vendor management.

Skills

Marketing measurement

Leadership

Data storytelling

Experiment design

Tools

SQL

R

Python

Power BI

Tableau

Job description

AMS is seeking a Vice President of Measurement to lead a new function unifying how we evaluate media and marketing effectiveness across clients, tools, and partners. You will set standards, guide vendors, and develop scalable frameworks for learning and performance evaluation.

You’ll lead the analytics team, work with planners, buyers, and data scientists, and stay hands-on with numbers to advance new product offerings. This role reports to the EVP and travels domestically as needed.