VP of Analytics & Measurement Strategy

VaynerX, LLC; New York (NY); Hybrid; USD 215,000 - 240,000; Full time

Benefits offered by this job

Employer-sponsored 401k with match

Medical, Dental, and vision coverage

Unlimited PTO

Caregiver Leave

Health and Wellness benefits

Job summary

VaynerMedia in New York seeks a VP of Measurement to lead the analytics function company-wide, oversee NY team, and shape analytics strategy. They will standardize dashboards, build cross-account measurement, and guide growth through data-driven insights.

The role requires a track record of analytics leadership and strong communication with executives. Collaboration with global analytics leads and partnerships teams will be essential to drive insights, strategy, and measurement across campaigns

Qualifications

• 10+ years of analytics experience in the media industry.
• Expertise in descriptive and predictive statistics, ML, MMM, and attribution.
• Knowledge of online advertising channels including Search, Display, Email, Social.
• Fluency with SQL and databases (AWS, Snowflake, Azure, BigQuery).
• Experience with third-party research partners and ad verification tools.
• Strong ability to communicate complex ideas to executives.

Responsibilities

• Lead the NY analytics team and define company-wide analytics strategy.
• Develop dashboards and reporting standards across NY clients.
• Collaborate with global analytics leads on insights initiatives.
• Identify analytics opportunities in accounts and drive growth opportunities.
• Oversee cross-account measurement infrastructure and partner relationships.
• Present analytics frameworks and insights to executive stakeholders.

Skills

Analytics leadership

Statistical methods

Machine learning

Multi-touch attribution

Cross-device measurement

A/B testing

Data storytelling

Tools

AWS

Snowflake

Azure

BigQuery

Job description

VaynerMedia in New York seeks a VP of Measurement to lead the analytics function company-wide, oversee NY team, and shape analytics strategy. They will standardize dashboards, build cross-account measurement, and guide growth through data-driven insights.

The role requires a track record of analytics leadership and strong communication with executives. Collaboration with global analytics leads and partnerships teams will be essential to drive insights, strategy, and measurement across campaigns