VP of Marketing - Growth, Analytics & Large-Scale Programs

Uline

Glenview (IL)

On-site

USD 250,000 - 380,000

Full time

2 days ago
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Benefits offered by this job

Health insurance
401(k) with employer match

Job summary

Uline seeks a visionary Vice President of Marketing to lead one of North America’s largest and most distinctive direct marketing programs. You will drive strategy across catalog, digital marketing and email, reaching millions of customers with 45,000+ products.

Lead a high-performing marketing organization, leveraging customer data and analytics to optimize strategies and fuel growth. Oversee a $500M+ annual investment and collaborate with executives across Creative, Merchandising, Sales and

Qualifications

  • Minimum 15+ years of marketing experience.
  • MBA preferred; Bachelor's degree required.

Responsibilities

  • Direct Uline's large-scale marketing strategy to drive customer acquisition, retention and engagement across 45,000+ products.
  • Shape integrated marketing across catalog, email and digital channels, measuring campaign performance and ROI.
  • Oversee customer databases and analytics, translating data into actionable insights to guide marketing strategies and identify growth opportunities.
  • Lead and develop directors and managers across marketing strategy, campaign execution, audience targeting and operations.
  • Partner with executive leaders across Creative, Merchandising, Sales and Finance to align marketing initiatives and oversee $500M+ in annual investment.

Skills

Strategic leadership
Data-driven analytics
Cross-functional leadership
Budget management
Vendor negotiation

Education

MBA preferred
Bachelor’s degree

Tools

Marketing automation
CRM systems
Analytics platforms

Job description

Uline seeks a visionary Vice President of Marketing to lead one of North America’s largest and most distinctive direct marketing programs. You will drive strategy across catalog, digital marketing and email, reaching millions of customers with 45,000+ products.

Lead a high-performing marketing organization, leveraging customer data and analytics to optimize strategies and fuel growth. Oversee a $500M+ annual investment and collaborate with executives across Creative, Merchandising, Sales and

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