VP of AI-Driven Marketing Transformation

Testing Site - JPMC; Wilmington (DE); Vor Ort; USD 180.000 - 250.000; Vollzeit

Zusammenfassung

Chase is seeking an AI Marketing Transformation Vice President within the Business Banking Marketing Transformation team to identify, develop, support, and lead high-impact AI use cases that drive business value and Marketing transformation.

You will establish clear metrics and frameworks to measure ROI and effectiveness of AI initiatives, manage pilot projects, establish a prompt library, and more, ensuring alignment with business objectives.

Qualifikationen

• Bachelor’s degree required; advanced degree preferred in Marketing, Business, Computer Science, or related fields.
• Minimum of 5 years in Marketing, AI Innovation, or platform leadership roles.
• Experience with AI platforms, data analytics, and project management.
• Strong written and oral presentation skills, with the ability to convey information simply and clearly to users and business partners.
• Proven ability to prioritize and manage multiple projects effectively.
• Demonstrated ability to anticipate and mitigate risk.
• Proficiency in Adobe, Microsoft Excel, and PowerPoint.

Aufgaben

• Identify, develop, prioritize, and lead high-impact AI use cases for BB Marketing, ensuring alignment with business objectives.
• Establish clear metrics and frameworks to measure ROI and effectiveness of AI initiatives.
• Manage pilot projects to test and validate AI applications across BB Marketing groups.
• Provide guidance and support to BB Marketing groups leading their own AI projects.
• Partner with xLOB Marketing AI teams, Data Science, BB Product, and Controls to integrate AI solutions into Marketing processes.

Kenntnisse

AI platforms

Data analytics

Project management

Communication

Prioritization

Risk mitigation

Adobe & MS Office

Ausbildung

Bachelor's degree

Advanced degree preferred

Tools

Adobe

MS Excel

PowerPoint

Jobbeschreibung

Chase is seeking an AI Marketing Transformation Vice President within the Business Banking Marketing Transformation team to identify, develop, support, and lead high-impact AI use cases that drive business value and Marketing transformation.

You will establish clear metrics and frameworks to measure ROI and effectiveness of AI initiatives, manage pilot projects, establish a prompt library, and more, ensuring alignment with business objectives.