VP, Data Science & Analytics — Marketing Measurement Leader

Publicis Groupe Holdings B.V; United States; Hybrid; USD 168,000 - 258,000; Full time

Benefits offered by this job

Paid family care

Adoption support

Pet adoption support

Wellness reimbursements

Tuition assistance

Flexible PTO

Work Your World

Job summary

Razorfish is seeking a strategic VP to lead measurement and analytics across a portfolio of media clients. You will manage a team of data practitioners, partner with capability leads, and serve as a trusted advisor to clients.

This leadership role requires influencing stakeholders, deep knowledge of media measurement, and a commitment to data-driven outcomes. The position is hybrid with about four days in office weekly.

Qualifications

• 9-11+ years of experience in media analytics, digital analytics, or marketing analytics
• Media or digital agency experience highly desired
• Mastery of paid media measurement approaches, tools, and methodologies
• Knowledge and demonstrable understanding of key media measurement methodologies (attribution, MMM, incrementality, surveys, etc)
• Strong understanding of ETL, data transformation, automation, and pipeline architecture
• Very strong communication and storytelling skills with experience presenting to, and influencing executive level clients
• Experience leading teams and line managing
• Ability to lead projects and mentor teams, ensuring delivery of high-quality, data-driven outputs

Responsibilities

• Partner with account leadership to draft scopes of work, outline deliverables, and design staff plans
• Lead and ensure high-quality outputs across measurement planning, data strategy, reporting automation & dashboarding, and insights
• Own executive-level presentations in partnership with other discipline leads – inclusive of quarterly business reviews, proposals, annual strategies
• Participate in new business proposals and presentations as a data science & analytics lead, owning data strategy & measurement related content
• Contribute to the media Data Science & Analytics practice, including thought leadership, and toolkit & vendor assessments
• Line management of other team members including coaching, mentorship, and output quality assurance

Skills

Media analytics

Data storytelling

Executive communication

Team leadership

Analytical thinking

Tools

ETL

Data pipelines

Automation

Dashboards

Job description

Razorfish is seeking a strategic VP to lead measurement and analytics across a portfolio of media clients. You will manage a team of data practitioners, partner with capability leads, and serve as a trusted advisor to clients.

This leadership role requires influencing stakeholders, deep knowledge of media measurement, and a commitment to data-driven outcomes. The position is hybrid with about four days in office weekly.