VP, Data & Platform Solutions — Audience Data & DMP Lead

Zenith; New York (NY); On-site; USD 180,000 - 238,000; Full time

Benefits offered by this job

Medical coverage

401K

Paid time off

Job summary

Zenith, a leading Publicis Groupe media agency in the US, seeks a SVP, Data & Platform Solutions to activate audience data and manage DMP platforms. You will drive data-driven media decisions and collaborate with DSP/Programmatic, attribution, and creative teams.

You will lead day-to-day data operations, generate performance reports, and translate insights into actionable media strategies for client accounts.

Qualifications

• BA/BS in Marketing, Advertising, or Data Science.
• 12+ years in digital media, ad tech, ad ops, or analytics.
• Self-starter able to learn quickly and contribute.

Responsibilities

• Activate audience data and manage DMP operations.
• Generate reports and insights to inform media decisions.
• Collaborate with DSP/Programmatic and planning teams.

Skills

DMP operations

audience data

data-driven decisions

communication

Education

B.A. or B.S. in Marketing/Advertising/Data Science

Job description

Zenith, a leading Publicis Groupe media agency in the US, seeks a SVP, Data & Platform Solutions to activate audience data and manage DMP platforms. You will drive data-driven media decisions and collaborate with DSP/Programmatic, attribution, and creative teams.

You will lead day-to-day data operations, generate performance reports, and translate insights into actionable media strategies for client accounts.