Data Science Manager, Audience Analytics & Strategy

Publicis Groupe; New York, Chicago, Atlanta (NY, IL, GA); On-site; USD 89,000 - 142,000; Full time

Benefits offered by this job

Medical coverage

401K matching

Paid time off

Parental leave

Job summary

Zenith Data Sciences, part of Publicis Groupe, seeks a Manager of Data Science in New York to guide analytics and modeling for client campaigns. You will lead the data science team, translate data into actionable insights, and collaborate with planning and analytics to optimize performance.

You will mentor junior staff, present findings to leadership and clients, and help shape a vision for data-driven marketing strategies across multiple channels.

Qualifications

• 3+ years of quantitative analysis with measurable results.
• 1+ year in a managerial role.
• Bachelor’s degree in a STEM or related field, or equivalent experience.
• Strong SQL knowledge and relational databases.
• Proficient in Python or R for ML.
• Solid math, statistics, and stochastic modeling basics.
• Familiarity with MMM, MTA, segmentation and marketing analytics.
• Understanding ad channels and marketing tech stacks.

Responsibilities

• Collaborate with planning and analytics teams to solve marketing problems.
• Design models and Data Science solutions aligned to client goals.
• Mentor, manage projects, and present work to clients and leadership.
• Contribute to a data-driven vision for accounts and drive execution.

Skills

Quantitative analysis

Team management

SQL

Python

R

Statistical modeling

Data storytelling

Communication

Education

Bachelor's degree in STEM

Equivalent work experience

Tools

Python

R

SQL

ARIMA/ML algorithms

Job description

Zenith Data Sciences, part of Publicis Groupe, seeks a Manager of Data Science in New York to guide analytics and modeling for client campaigns. You will lead the data science team, translate data into actionable insights, and collaborate with planning and analytics to optimize performance.

You will mentor junior staff, present findings to leadership and clients, and help shape a vision for data-driven marketing strategies across multiple channels.