VP, Data-Driven Insights & Strategy

VaynerMedia LLC; New York (NY); Hybrid; USD 215,000 - 240,000; Full time

Benefits offered by this job

Employer-sponsored 401k match

Medical, Dental, and Vision coverage

Unlimited PTO

Caregiver (Parental) Leave

Health and Wellness benefits

Job summary

VaynerMedia LLC in New York is seeking a VP of Data & Analytics to lead a high-impact analytics practice. You will drive data-driven storytelling, develop measurement ecosystems, and guide multi-channel attribution across Fortune 500 client brands.

The role emphasizes leadership, advanced analytics, and strategic client guidance to maximize marketing effectiveness while operating in a hybrid work environment.

Qualifications

• 10+ years of experience in digital analytics with a track record of improving business results.
• Strong modeling, forecasting, and data management capabilities.
• Advanced degree in a quantitative discipline is preferred.

Responsibilities

• Ensure the quality of analytics deliverables across the team and lead the analytics function.
• Drive scoping for new and existing clients to protect profitability and utilization.
• Lead client contact for analytics and BI with clear data-driven POVs and presentations.
• Oversee day-to-day client relationships and deliverables to align with goals.
• Identify opportunities to expand analytics scope and services.
• Analyze complex systems to derive insights and optimize marketing investments.
• Develop and apply attribution models across multiple media channels.
• Build digital ecosystem measurement and insights capabilities.
• Mentor and develop the analytics team to world-class standards.

Skills

10+ years in digital analytics

Modeling

Forecasting

Data Management

Python

Excel

Leadership

Education

Advanced degree in Mathematics, Statistics, Marketing, Engineering, Computer Science, or a quantitative discipline

Tools

Python

Excel

Job description

VaynerMedia LLC in New York is seeking a VP of Data & Analytics to lead a high-impact analytics practice. You will drive data-driven storytelling, develop measurement ecosystems, and guide multi-channel attribution across Fortune 500 client brands.

The role emphasizes leadership, advanced analytics, and strategic client guidance to maximize marketing effectiveness while operating in a hybrid work environment.