VP, CTV Product Strategy & AI Innovation

Publica by IAS; New York (NY); On-site; USD 250,000 - 350,000; Full time

Benefits offered by this job

Annual bonus

Job summary

Publica by IAS in New York seeks a visionary Vice President of Product for CTV to own the Connected TV strategy across buy-side and sell-side, including Publica. Reporting to the Chief Product Officer, you will shape the product roadmap and inspire a team to deliver with AI-powered insights.

You will lead a 6–7 PM team, drive market-defining features, and partner with Go-To-Market to ensure revenue growth while navigating a fast-paced, high-growth environment.

Qualifications

• 15+ years in Product Management, focused on programmatic or CTV advertising.
• Proven ability to lead 6–7 product managers and drive roadmap.
• Strong strategic thinking with AI-related capabilities.
• Experience influencing execs and managing cross-functional partners.
• Track record linking product strategy to revenue growth.

Responsibilities

• Define a clear vision and roadmap for CTV across buy-side and sell-side.
• Lead and develop a high-performing PM team of 6–7.
• Drive delivery of content-transparency measurement and pre-bid controls.
• Partner with GTM and Product Marketing to drive revenue impact.

Skills

Product Leadership

Programmatic

CTV Advertising

AI & innovation

Cross-functional leadership

Revenue growth strategy

Leadership of PM team

Job description

Publica by IAS in New York seeks a visionary Vice President of Product for CTV to own the Connected TV strategy across buy-side and sell-side, including Publica. Reporting to the Chief Product Officer, you will shape the product roadmap and inspire a team to deliver with AI-powered insights.

You will lead a 6–7 PM team, drive market-defining features, and partner with Go-To-Market to ensure revenue growth while navigating a fast-paced, high-growth environment.