VP, Brand Experience & Media Strategy

Publicis Groupe

New York (NY)

On-site

USD 149,000 - 239,000

Full time

14 days+

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Benefits offered by this job

Medical coverage

Dental

Vision

Disability

401K

Parental and family care leave

Family forming assistance

Tuition reimbursement

Flexible time off

Job summary

CoLab, part of Publicis Groupe, seeks a Vice President of Brand Experience to lead media strategy for a high‑profile client account. You will guide senior client relationships, oversee holistic media plans across digital and traditional channels, and mentor a talented team to deliver innovative, data‑driven solutions.

The role requires 12+ years in media planning/buying, strong leadership, and excellent communication.

Qualifications

12+ years of media planning and buying experience across digital and traditional media.
Proven ability to manage and grow high‑profile client relationships.
Experience leading and developing talent within a media team.

Responsibilities

Serve as the primary media lead for senior client contacts, guiding strategy.
Oversee cross‑channel media plans (digital, programmatic, national/local TV, print, radio, OOH).
Mentor a team of media planners and strategists to ensure growth and performance.
Collaborate with client and SVP to manage annual budgets and resource allocation.
Develop client presentations, insights, and strategic updates for stakeholders.
Stay ahead of media trends and innovations to keep the client competitive.