Brand Experience Lead - Multi-Channel Media

Publicis Groupe Holdings B.V; New York (NY); On-site; USD 61,000 - 94,000; Full time

Job summary

Publicis Groupe in New York is seeking a Supervisor, Brand Experience to lead day-to-day media planning across multiple channels. You will work with clients, internal teams, and partners to develop innovative strategies and drive KPIs.

The role emphasizes collaboration, budget management, and development of paid, owned, and earned media plans, with opportunities to advance within a global network.

Qualifications

• 3+ years of experience in media planning across media channels.
• Previous team management experience is a plus.
• Resourceful, curious, and motivated with the ability to work independently or in a team.
• Detail-oriented with the ability to multi-task and meet deadlines; identify solutions.
• Proficiency in Microsoft Office Suite with strong Excel and PowerPoint skills.
• Experience with media systems/platforms (Kantar, IMS, Flowchart software, optimization tools, comScore, MRI/GfK, GWI).

Responsibilities

• Manage the planning, implementation and execution of digital and traditional media plans across digital, TV, social, and programmatic channels.
• Collaborate with clients, internal teams, and leadership to drive effective campaigns.
• Assist with budgeting, scheduling, and channel allocation, and establish benchmarks.
• Oversee budgets, budgets flowcharts, and the media authorization process; communicate impacts clearly.
• Develop media strategies and deliver tactical recommendations in partnership with the team.
• Identify trends and derive insights from data for client recommendations and POVs.
• Lead and mentor associates, manage timelines, and ensure delivery quality.

Skills

Media planning

Team management

Client communication

Cross-channel media

Excel/PowerPoint

Tools

Kantar

IMS

Media Tools Flowchart Software

R/F and Optimization Software

comScore

Prisma

Mbox

MRI/GfK

GWI

Job description

Publicis Groupe in New York is seeking a Supervisor, Brand Experience to lead day-to-day media planning across multiple channels. You will work with clients, internal teams, and partners to develop innovative strategies and drive KPIs.

The role emphasizes collaboration, budget management, and development of paid, owned, and earned media plans, with opportunities to advance within a global network.