User Acquisition Manager

VirtualVocations; Modesto (CA); Remote; USD 80,000 - 120,000; Full time

Job summary

A leading company seeks a User Acquisition Manager to design and optimize mobile ad campaigns targeting high-value users. This role blends marketing strategy with a passion for mobile gaming, requiring strong analytical skills and familiarity with platforms like Facebook Ads and Google Ads. The ideal candidate should have 2+ years of relevant experience and a background in marketing or business to drive growth in mobile gaming.

Qualifications

• 2+ years of experience in user acquisition for mobile games or similar performance marketing roles.
• Strong familiarity with major ad networks and digital advertising platforms.
• Passion for mobile gaming.

Responsibilities

• Develop and implement innovative user acquisition strategies aligned with mobile gaming goals.
• Plan, launch, and manage ad campaigns across platforms.
• Monitor key metrics and prepare performance reports.

Skills

Analytical skills

Proficiency in Excel

Proficiency in Google Sheets

Understanding of the gaming industry

Education

Bachelor's degree in Marketing

Bachelor's degree in Business

Bachelor's degree in Economics

Tools

Facebook Ads

Google Ads

Job description

A company is looking for a User Acquisition Manager to plan, execute, and optimize mobile ad campaigns for acquiring high-value users. Key Responsibilities Develop and implement innovative user acquisition strategies aligned with mobile gaming goals Plan, launch, and manage campaigns across platforms like Facebook Ads and Google Ads Monitor key metrics and prepare performance reports to drive future growth Required Qualifications 2+ years of experience in user acquisition for mobile games or similar performance marketing roles Strong familiarity with major ad networks and digital advertising platforms Bachelor's degree in Marketing, Business, Economics, or a related field Exceptional analytical skills with proficiency in Excel or Google Sheets Passion for mobile gaming and understanding of the gaming industry

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