US General Manager, Consumer Devices — Omnichannel & Mandarin

Applied Intelligence Consulting (Singapore); Los Angeles (CA); On-site; USD 300,000 - 540,000; Full time

Job summary

Applied Intelligence Consulting (Singapore) seeks a GM, US – Consumer Devices (Mandarin Required) to lead the US business from Los Angeles with full P&L ownership and responsibility for growth. You will integrate Amazon, DTC, mass retail and omnichannel strategies, guiding a 100+ person US organization.

Ideal candidates have 10–15+ years in consumer electronics, proven end-to-end ownership, and a track record in GTM and product commercialization across major US channels.

Qualifications

• 10–15+ years in consumer devices, consumer electronics, or adjacent consumer categories.
• Genuine US GM, BU, or P&L ownership with end-to-end accountability for commercial performance.
• Experience managing a business across Amazon, DTC and major US retail channels.

Responsibilities

• Take full ownership of the US P&L including revenue, profitability and investment allocation.
• Develop and execute multi-year growth and market-share strategy for the US.
• Lead the evolution to a fully integrated omnichannel consumer business in the US.
• Own commercial strategy across Amazon, DTC, mass retail and other channels.
• Expand presence with major US retailers such as Target and Walmart.
• Balance growth with margin, inventory, forecasting and channel economics.

Skills

P&L ownership

Omnichannel leadership

GTM strategy

Cross-functional leadership

Amazon & US retail experience

Job description

Applied Intelligence Consulting (Singapore) seeks a GM, US – Consumer Devices (Mandarin Required) to lead the US business from Los Angeles with full P&L ownership and responsibility for growth. You will integrate Amazon, DTC, mass retail and omnichannel strategies, guiding a 100+ person US organization.

Ideal candidates have 10–15+ years in consumer electronics, proven end-to-end ownership, and a track record in GTM and product commercialization across major US channels.