US Field Marketing Manager — ABM & Enterprise Growth

Imagino; Boston (MA); Hybride; USD 120 000 - 170 000; Plein temps

Avantages offerts par ce poste

Founding role

Health coverage

Equity

401(k) match

Unlimited PTO

Home-office stipend

Career growth

Team offsites in Paris

Résumé du poste

imagino in Boston is seeking a US Field Marketing Manager to shape regional strategy and lead our marketing programs for enterprise accounts. You will align with the Global Marketing team, European HQ, and US Sales to accelerate pipeline and boost brand presence.

You will own end-to-end regional events, ABM playbooks, and localization of campaigns for US buyers, with ROI tracking and a clear path to career growth and equity participation.

Qualifications

• 4–6+ years in B2B field marketing, events, or ABM, SaaS/tech a plus.
• Proven collaboration with enterprise sales and regional leadership.
• Strong organizational and project management skills.
• Exceptional written and verbal communication for C-suite.
• Willingness to travel 25–35% within the US and 1–2 trips to Europe.
• CRM and marketing automation proficiency; HubSpot or similar.

Responsabilités

• Regional Strategy & Execution: develop and execute a comprehensive US field marketing plan; manage events and budget.
• Sales Alignment & ABM: partner with sales to identify target accounts and build ABM playbooks.
• Campaign & Content Localization: adapt global campaigns for US buyers and align with product marketing.
• Analytics & ROI Optimization: track pipeline influenced by regional activities and optimize ROI.

Connaissances

B2B field marketing

Event marketing

ABM

CRM

Marketing automation

Communication

Travel coordination

Outils

HubSpot

Event management tools

Description du poste

imagino in Boston is seeking a US Field Marketing Manager to shape regional strategy and lead our marketing programs for enterprise accounts. You will align with the Global Marketing team, European HQ, and US Sales to accelerate pipeline and boost brand presence.

You will own end-to-end regional events, ABM playbooks, and localization of campaigns for US buyers, with ROI tracking and a clear path to career growth and equity participation.