US Field Marketing Lead — Founders Communities & Events

Crane Venture Partners; San Francisco (CA); On-site; USD 120,000 - 180,000; Full time

Job summary

Aspire is building the financial operating system for global founders. This Bay Area-based role focuses on marketing leadership to place Aspire among founders and CFOs, driving demand, brand credibility, and ecosystem activations that translate into opportunities and revenue growth.

You will collaborate with US Sales, GTM, and Partnerships to plan events, create content, and optimize the marketing funnel from pre-event lists to post-event follow-up, working across brand, lifecycle, paid, and

Responsibilities

• Own the US events calendar end-to-end: planning, vendors, on-site delivery, lead capture, and leads routed to Sales within 24-hours.
• Build and grow two communities: FoundersXchange for founders, and a finance-leader programme from zero, a room CFOs, VPs of Finance and Controllers actually want to be in.
• Turn ecosystem relationships into pipeline (VCs and accelerators for founders; accounting firms and fractional-CFO networks for finance) and equip Partnerships with co-branded collateral.

Job description

Aspire is building the financial operating system for global founders. This Bay Area-based role focuses on marketing leadership to place Aspire among founders and CFOs, driving demand, brand credibility, and ecosystem activations that translate into opportunities and revenue growth.

You will collaborate with US Sales, GTM, and Partnerships to plan events, create content, and optimize the marketing funnel from pre-event lists to post-event follow-up, working across brand, lifecycle, paid, and