Training Manager: Lead Brand-Aligned Training

STIHL USA; Los Angeles (CA); On-site; USD 89,000 - 100,000; Full time

Benefits offered by this job

Excellent health benefits

Company-paid Life Insurance

Short & Long-Term Disability

Pension Plan

401(k) with employer match

Paid time off

11 Paid Holidays

Job summary

STIHL USA is seeking a Training Manager to lead live and virtual instruction for our commercial teams and dealers. You will coach trainers, partner with designers, and ensure programs align with STIHL’s standards of quality and customer focus.

You will drive engaging product and sales training, leveraging LMS tools and hands-on sessions while traveling up to 25% to support learning outcomes across regions.

Qualifications

• Bachelor’s degree in Education, Communication, Business, or related field required.
• Professional training certifications (ATD Master Trainer, CPTM) strongly preferred.
• 5+ years in training, facilitation, or coaching in commercial, retail, or technical industries.
• Experience training on products or systems with hands-on components.
• Familiarity with STIHL product categories or dealer networks.
• Proven success delivering high-impact instruction to adult learners.
• Up to 25% travel by air.
• Strong facilitation and public speaking skills for technical and commercial audiences.
• Familiarity with LMS platforms and classroom technologies.
• Ability to adapt instructional techniques to diverse learner needs.
• Proficiency with training software (PowerPoint, Teams, etc.).
• Highly relational with interpersonal and coaching abilities.

Responsibilities

• Facilitate in-person and virtual training sessions for STIHL commercial teams, dealers, and channel partners.
• Deliver engaging, brand-aligned instruction on product knowledge, sales strategies, and customer engagement.
• Partner with instructional designers to enhance training programs based on learner feedback.
• Coach field reps and trainers to elevate facilitation techniques and learning outcomes.
• Assess learner performance and gather feedback to identify improvements.
• Represent STIHL values and culture in learning interactions with professionalism and integrity.
• All other duties as assigned.

Skills

Facilitation

Public speaking

Coaching

Instruction design collaboration

Education

Bachelor’s degree in Education, Communication, Business, or related field

Professional training certifications (ATD Master Trainer, CPTM)

Tools

LMS familiarity

PowerPoint

Teams

Job description

STIHL USA is seeking a Training Manager to lead live and virtual instruction for our commercial teams and dealers. You will coach trainers, partner with designers, and ensure programs align with STIHL’s standards of quality and customer focus.

You will drive engaging product and sales training, leveraging LMS tools and hands-on sessions while traveling up to 25% to support learning outcomes across regions.