Texas Regional Sales Manager

Classic Wire and Cable; Houston (TX); On-site; USD 95,000 - 130,000; Full time

Benefits offered by this job

Quarterly bonuses

Company phone

Car allowance

Home office setup

401(k) with match

Health insurance

Dental insurance

Vision insurance

Life insurance

Paid time off

Job summary

Classic Wire and Cable seeks a Regional Sales Manager – Electrical Products to drive regional growth with electrical distributors and reps. The role is remote but must reside in Texas, with extensive travel (60%+), and responsibility for key accounts and pricing strategy.

You will lead a small team, develop training for distributors, and partner with Inside Sales and Marketing to execute regional plans and forecasts, delivering profitable growth.

Qualifications

• Minimum 5 years’ experience in sales to electrical distributors.
• Wire & cable experience required.
• Proven sales experience in electrical or industrial distribution.
• Strong leadership and relationship-building abilities.
• Excellent verbal and written communication skills.
• Ability to work independently in a home-office setting.
• Ethics and professionalism; able to lead and mentor teams.
• Ability to manage third-party sales agencies and travel extensively (60%+).

Responsibilities

• Establish and maintain relationships with customers and sales reps.
• Drive growth by identifying new business opportunities.
• Develop, implement, and manage sales programs and pricing.
• Manage key distributor accounts and price quotations.
• Organize product training for distributors and reps.
• Collaborate with Inside Sales on pricing and rollouts.
• Support trade shows and promotional events with Marketing.
• Provide market intelligence on competitors and pricing.
• Develop regional sales plans and forecasts.
• Submit weekly travel itineraries and activity reports.
• Conduct joint calls with reps and visits to key accounts.
• Lead a team of 3–4 direct reports with coaching and performance oversight.

Skills

Sales to electrical distributors

Leadership

Communication

Independent work

Travel readiness

Tools

CRM systems

Microsoft Office

Job description

Report to: Vice President of Classic Wire

Location: REMOTE- MUST LIVE IN TEXAS

Travel Required: 60%+

Classic Wire and Cable is an industry-leading supplier and manufacturer of aluminum wire and cable products servicing the commercial, residential, renewable energy, and industrial markets, sold exclusively through electrical distributors. With our commitment to providing high-quality UL Listed aluminum wire and cable products, we have built a reputation as a trusted supplier in the industry. Our management team is led by industry veterans with decades of wire and cable experience in sales, manufacturing, distribution, engineering and marketing.

Classic Wire and Cable is seeking a Regional Sales Manager – Electrical Products to drive sales growth and expand market presence within a defined geographic territory. This individual will be responsible for developing and executing sales strategies, building strong relationships with electrical distributors and manufacturer representative agencies, and managing key accounts across the region. The ideal candidate will have a proven track record of exceeding sales targets, forming strategic partnerships, and contributing to long-term regional success.

Key Responsibilities

• Establish and maintain ethical, professional relationships with all assigned customers and sales representatives.
• Drive growth by identifying and developing new business opportunities.
• Develop, implement, and manage sales programs and pricing strategies.
• Build and maintain direct relationships with key distributor accounts, including regional and national distributors.
• Manage price quotations and proposals within the region.
• Organize and lead product training sessions for distributors, contractors, and rep agencies.
• Collaborate with Inside Sales on pricing, inventory management, and product rollouts.
• Support trade show participation and promotional events in coordination with Marketing.
• Address and resolve customer discrepancies and return issues in coordination with Credit.
• Provide ongoing market intelligence and insight into competitor activity and pricing.
• Develop and report on strategic sales plans and regional forecasts.
• Submit weekly travel itineraries and activity reports.
• Conduct joint sales calls with rep agencies and direct visits to key accounts.
• Manage a team of 3–4 direct reports, providing leadership, coaching, and performance oversight.

Required Qualifications & Characteristics

• Minimum 5 years’ experience in sales to electrical distributors required.
• Wire & cable experience required.
• Proven sales experience in the electrical or industrial distribution market.
• Strong leadership and relationship-building abilities.
• Excellent verbal and written communication skills.
• Demonstrated ability to work independently in a home-office setting.
• High level of ethics and professionalism.
• Effective team leader and collaborator.
• Ability to manage and motivate third-party sales agencies.
• Strong organizational and strategic planning skills.
• Proficiency in Microsoft Office and CRM systems.
• Willingness and ability to travel extensively (60%+).

This is a great opportunity for a driven, entrepreneurial sales leader to take ownership of a growing region and play a key role in shaping its success.

Benefits

CWC offers a competitive compensation and benefits package designed to support both individual success and company performance. In addition to a competitive base salary, this role includes quarterly bonuses based on personal and company performance, a company-provided phone, a car allowance, and a business expense account. CWC also supplies all necessary equipment, along with reimbursement for home internet and a full work-from-home office setup. Employees enjoy a comprehensive benefits program that includes a 401(k) with company match, health, dental, and vision insurance, life insurance, pre- and post-tax savings options, and generous paid time off.

At CWC, we foster a safe, secure, and results-driven work environment where initiative and innovation are valued. We recognize and reward employees who demonstrate diligence, take ownership of their responsibilities, and contribute creative solutions to help drive the company forward.