Regional Sales Director

Southwire Company; Remo (VA); On-site; USD 110,000 - 160,000; Full time

Benefits offered by this job

401k with Matching

Health, Life, Dental, Vision Insurance

Paid Time Off & Holidays

Long & Short-Term Disability

Tuition Reimbursement Programs

Advancement & Growth opportunities

Parental Leave

Job summary

Southwire Company, LLC is seeking a regional sales leader to drive performance across electrical products marketplaces. The role emphasizes data-driven strategy, autonomy, and cross-functional partnerships with marketing, operations, and product teams.

The ideal candidate has 8–11 years of sales experience, a Bachelor’s degree (Master’s preferred), and a proven track record in revenue growth and strategic account management.

Qualifications

• Minimum Bachelor's degree required; MBA or Master’s preferred.
• 8–11 years of field sales or regional accounts experience.
• Strong leadership and strategic planning capabilities.

Responsibilities

• Lead regional sales territory with expertise in electrical products and market dynamics.
• Drive forecast accuracy, territory planning, and multi-segment execution.
• Develop and implement account strategies to grow revenue and market share.
• Collaborate with marketing, operations, and product management on GTM plans.
• Coach sales managers and account executives on opportunity management.
• Provide insights on customer behavior and competitive intelligence.

Skills

CRM management

Market research

Lead generation

Relationship building

Negotiation

Forecasting

Education

Bachelor's degree

Master’s degree

Job description

A leader in technology and innovation, Southwire Company, LLC is one of North America's largest wire and cable producers. Southwire and its subsidiaries manufacture building wire and cable, utility products, metal-clad cable, portable and electronic cord products, OEM wire products and engineered products. In addition, Southwire supplies assembled products, contractor equipment, electrical components, hand tools and jobsite power and lighting solutions. The company also offers digital solutions including contractor planning and utility grid resiliency as well as field services including cable testing, rejuvenation and replacement to support our customers as a value-add partner. We are proud to offer competitive compensation, employee benefits, tuition reimbursement and unlimited growth opportunities. Our more than seven decades of progressive growth can be attributed to our determination to developing innovative systems and solutions, exercising environmental stewardship and enhancing the well-being of the communities in which we work and live. How will you power what’s possible?

Location: Must live in Pacific Northwest or Southwest area

Job Summary

• Location: Must live in Pacific Northwest or Southwest area

Leads regional sales territory with specialized expertise in electrical products, services, and market dynamics. Applies broad commercial acumen and data-driven insights to guide strategy, optimize performance, and influence cross-functional initiatives. Recognized as an expert within the organization, this role operates with autonomy, solving complex problems and contributing to long-term functional planning.

Key Responsibilities

• Drives to achieve regional sales targets by managing forecasting, territory planning, and strategic execution across multiple customer segments.
• Directs individuals to execute territory management plans, account strategies, and customer engagement initiatives, that support high-impact sales results.
• Develops strategy to increase revenue, customer retention, and market share through data-informed initiatives and strategic account prioritization.
• Implements systems to track performance metrics, pipeline activity, and market trends, ensuring proactive adjustments to optimize results.
• Creates integrated business plans in collaboration with marketing, operations, and product management teams to support go-to-market strategies and regional alignment.
• Advises senior leadership and cross-functional teams on customer behaviors, economic factors, and competitive intelligence that impact sales strategy.
• Coordinates externally with distributors, key clients, and strategic partners to strengthen regional relationships and identify new growth channels.
• Provides guidance to sales managers and account executives on opportunity management, negotiation techniques, and customer lifecycle strategies.
• Collaborates with regional sales agents to share insights on performance management, strategic thinking, and leadership principles, supporting their development and strengthening future regional capability.
• Performs other duties as assigned
• Complies with all policies and standards
• Manages staff performance and development, coaching team members to achieve their full potential in contributing to the department's goals.

Required Education & Experience

• Minimum Education Level: Bachelor's Degree
• Years of Experience: 8-11 Years

Preferred Education & Experience

• Minimum Education Level: Master’s degree
• Years of Experience: 12-14 Years

Spans of Control

• Does this role Manage Southwire Team Members: No

Travel

• Travel: None

Physical Requirements

• Driving: 10%
• Moving: 20%
• Standing: 15%
• Sitting: 45%
• Walking: 10%

Working Conditions

• Office
• Other Travel via car or airplane

Equipment

• Computer/Keyboard

Competencies

• Action Oriented
• Balances Stakeholders
• Collaborates
• Customer Focus
• Nimble Learning
• Plans and Aligns

Skills

• Customer Relationship Management
• Market Research
• Lead Generation
• Positivity
• Analytical Skills
• Relationship Building
• Enthusiasm
• Influencing Skills
• Negotiation
• Forecasting

Benefits We Offer

• 401k with Matching
• Family and Individual Insurance Packages (Health, Life, Dental, and Vision)
• Paid Time Off & Paid Holidays
• Long & Short-Term Disability
• Supplemental Insurance Plans
• Employee Assistance Program
• Employee Referral Program
• Tuition Reimbursement Programs
• Advancement & Professional Growth opportunities
• Parental Leave
• & More

Southwire is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, protected veteran status, or any other characteristic protected by law.