Territory Field Marketing Lead (Events & Teams)

Stronghouse Sales - Retail; Greenville (SC); On-site; USD 65,000 - 90,000; Full time

Job summary

Stronghouse is seeking a Territory Field Marketing Manager to drive customer acquisition and brand awareness through events and big-box retail locations. You will recruit and develop field teams, onboard new staff, and execute lead-generation campaigns across the territory.

This hands-on leadership role requires travel within the territory, ability to work evenings and weekends, and a proven track record of exceeding targets.

Qualifications

• Experience hiring, training, and managing field teams.
• Background in event marketing or big-box retail.
• Proven success exceeding lead-generation targets.
• Ability to work evenings and weekends.
• Experience in fast-paced environments.

Responsibilities

• Recruit, hire, train, supervise, and develop field marketing teams (Events, Outreach, Big Box)
• Lead onboarding, coaching, performance management, and team development initiatives
• Execute training programs aligned with company standards
• Manage and track KPIs including leads, appointments, conversion rates, and ROI
• Plan and execute high-volume lead generation campaigns
• Develop territory-specific strategies to maximize engagement
• Coordinate event logistics including staffing, scheduling, and materials
• Generate leads personally while leading by example
• Build and maintain relationships with retail partners and event organizers
• Oversee territory operations including event calendars, inventory, and logistics
• Maintain CRM accuracy and provide performance reporting
• Ensure compliance with company standards and partner requirements
• Finding, coordinating, booking, and executing events within the territory
• Maintaining labor and expenses within the budget

Skills

Team leadership

Event marketing

Big-box retail experience

CRM experience

Data analysis

Communication

Tools

CRM software

Job description

Stronghouse is seeking a Territory Field Marketing Manager to drive customer acquisition and brand awareness through events and big-box retail locations. You will recruit and develop field teams, onboard new staff, and execute lead-generation campaigns across the territory.

This hands-on leadership role requires travel within the territory, ability to work evenings and weekends, and a proven track record of exceeding targets.