Tech Commercial Lead, Platform

ISU Research Park; Johnston (IA); On-site; USD 140,000 - 190,000; Full time

Job summary

John Deere seeks a Tech Commercial Lead to define and execute cross-functional commercial plans for platform technologies across multiple steps and regions (Moline, IL; Johnston, IA; Olathe, KS; Chicago, IL). You will align teams to translate customer problems into measurable adoption, value, and revenue outcomes.

You will build data-driven playbooks, develop bottom-up growth plans, monitor performance against targets, and drive intervention strategies to accelerate plans.

Qualifications

• Strong cross-functional leadership and accountability for business outcomes.
• Experience leading multi-team initiatives with measurable results.
• Data-driven approach to translate insights into commercial programs.
• Ability to build bottoms-up GTM plans using segments or cohorts.

Responsibilities

• Define and execute commercial plans for technologies across steps.
• Align cross-functional teams to deliver adoption, utilization and value.
• Build and maintain the commercial plan linking problems to segments.
• Develop bottom-up growth plans using install-base signals.
• Coordinate across product, marketing, sales, analytics and regions.
• Monitor outcomes vs targets and adjust strategies as needed.

Skills

Cross-functional leadership

Influence without authority

Data-driven

Hypothesis testing

Ambiguity management

Strategic thinking

Job description

Location: Johnston, IA | Multiple Locations

Job Description

Your Responsibilities

As a Tech Commercial Lead, Platform based in Moline, IL, Johnston, IA, Olathe, KS (no relocation provided to Olathe), or Chicago, IL, you will help define and execute the commercial plans for assigned technologies that go across multiple job steps and technologies. To be successful you will align a broad cross functional team. This role is accountable for creating clear, aligned, and executable commercial plans for assigned technologies. Success requires strong cross-functional orchestration, disciplined use of data, and the ability to move from strategy to measurable adoption, utilization, and value realization. Additionally you will:

Build and maintain the commercial plan for assigned technologies linking customer problems, target segments, technology valuable to deliver measurable outcomes.

Develop bottom-up growth plans using install-base, attach, activation, usage, renewal, revenue, and customer-value signals. Clearly document assumptions, dependencies, risks, and intervention triggers.

Coordinate cross-functional execution across product, marketing, customer success, commerce, analytics, Regions, Production Systems, Precision Upgrades, and ISG so teams operate from a shared plan and clear measures.

Hold the system accountable for outcomes. Monitor performance vs. commercial targets (install base, attach rates, activation, usage intensity, renewal rates, revenue). Identify gaps early and mobilize cross-functional teams to adjust strategy and execution as needed. Drive intervention strategies early when needed to address gaps or accelerate plans.

Build a data-driven playbook. Partnering with the Customer and Commercial Intelligence organization to identify growth opportunities across customer segments and geographies. Partner with analytics teams to understand usage patterns, adoption barriers, and expansion opportunities, and translate insights into targeted commercial programs.

Develop a hypothesis-driven approach to improving adoption and utilization, piloting and scaling programs that demonstrably improve outcomes.

VISA Sponsorship is NOT available for this position

What Skills You Need

Strong cross-functional leadership skills, with the ability to influence product, marketing, sales, analytics, and partner organizations without direct authority

Demonstrated ability to lead complex initiatives that span multiple teams and functions, with clear accountability for business outcomes such as adoption, revenue growth, profit and loss, or customer engagement

Data driven individual, with strong instincts on how to turn insights into actionable commercial plans targeting customer segments and/or cohorts

Demonstrated ability to build and drive a bottoms-up plan, using segment / cohort behavior, estimates of the impact of potential GTM activities and product features, to ensure that we have a strong path to achieving the goal in a fiscal year

Proven ability and comfort challenging conventional wisdom from peers / senior leaders where appropriate to ensure that technology business goals are addressed

Comfort operating in ambiguous environments where not everything or next steps are known, with the ability to create clarity and direction

Curiosity to learn more and a desire to experiment to test hypothesis and adopt or pivot quickly

An accountability driver that is relentless in their pursuit of an outcome on behalf of the customer, company, and dealer

Deep understanding of Deere technology stack and how it delivers values to customers

Strategic and holistic thinking with an ability to put that strategy to paper in a collaborative manner

What Makes You Stand Out

Background in agriculture, industrial technology, or other industries where hardware and software combine to deliver customer outcomes

Understanding of the John Deere dealer channel and current GTM

Strong intellectual curiosity and ability to translate analytical constructs from different industries to Deere to ensure a holistic perspective on the growth of our businesses

Demonstrated comfort with market sizing and ability to estimate the adoption / utilization of new technologies, marketing or customer success programs with limited information

Strong intellectual curiosity around growth and how to apply strategies from other businesses / industries in ways that could add value to Deere

Passionate about Deere and our mission, and relentlessly committed to finding ways to improve processes and outcomes for the business

Education

Ideally you will have a degree or equivalent related work experience in the following: