Tag Management Lead: Adobe Launch & Analytics

Comcast Advertising

Philadelphia (Philadelphia County)

Hybrid

USD 120,000 - 180,000

Full time

11 days ago

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Job summary

Comcast Advertising seeks a senior data analytics leader to guide a team delivering business intelligence insights and modeling that influence key decisions. The role ensures seamless integration of diverse data sources and translates analysis into strategic recommendations, fostering a data-centric culture.

You will drive tag management across digital properties using Adobe Launch and Adobe Analytics, while coding in HTML, JavaScript, jQuery, and Python.

Qualifications

Bachelor’s degree in Computer Science, Engineering, or a related technical field.
5+ years of experience in Tag Management using Adobe Launch and Adobe Analytics.
Experience with MySQL for data analysis and reporting.
Experience writing code for tag implementation using HTML, JavaScript, jQuery, and Python.
Experience with Customer Data Platforms including Adobe Experience Platform.

Responsibilities

Lead tag implementation projects and drive the strategic deployment of Adobe Launch across digital properties.
Perform data analysis and reporting using MySQL.
Write code for tag implementation using HTML, JavaScript, jQuery, and Python.
Collaborate with cross-functional teams to define tagging strategy and capture requirements.
Oversee and mentor the Comcast India Engineering Center team and ensure timely and accurate tag deployment across properties.