Lead Tag Management with Adobe Launch & Analytics

Comcast (CC) of Willow Grove; Philadelphia (Philadelphia County); Hybrid; USD 120,000 - 160,000; Full time

Job summary

Comcast leads a data analytics team to provide business intelligence insights and model development, driving tagging strategy and data translation for strategic decisions. The role integrates multiple data sources and collaborates with marketing, technology, digital, and analytics teams to ensure accurate tagging and reporting across properties.

The position focuses on optimizing tag deployments, guiding the team, and delivering data-driven recommendations, with flexible remote work options per

Qualifications

• Bachelor’s degree in Computer Science, Engineering, or related field.
• 5 years' experience with Tag Management using Adobe Launch and Analytics.
• 1 year experience with Customer Data Platforms including Adobe Experience Platform.

Responsibilities

• Lead tag implementation projects across digital properties and deploy Adobe Launch.
• Define tagging strategy and ensure data accuracy across channels and reporting teams.
• Mentor junior staff and communicate project status to stakeholders.

Skills

Tag management

MySQL data analysis

HTML/JavaScript/Python

Education

Bachelor's degree in Computer Science or Engineering

Tools

Adobe Launch

Adobe Analytics

Adobe Experience Platform

Job description

Comcast leads a data analytics team to provide business intelligence insights and model development, driving tagging strategy and data translation for strategic decisions. The role integrates multiple data sources and collaborates with marketing, technology, digital, and analytics teams to ensure accurate tagging and reporting across properties.

The position focuses on optimizing tag deployments, guiding the team, and delivering data-driven recommendations, with flexible remote work options per