Job Duties
- Supervise, schedule, train, coach, and support assigned marketing team members; monitor work quality, productivity, attendance, and service standards.
- Coordinate the day-to-day execution of casino promotions, drawings, tournaments, loyalty offers, direct-mail campaigns, digital communications, and special events.
- Review promotion details, rules, prize inventories, guest lists, signage, scripts, and operational plans for accuracy and timely completion.
- Serve as an on-site marketing lead during promotions and events, resolving guest and operational issues promptly and professionally.
- Partner with internal departments and external vendors to coordinate staffing, décor, collateral, prizes, food and beverage, and technical requirements.
- Maintain accurate records for offers, redemptions, prizes, invoices, purchase orders, inventory, event attendance, and campaign expenses.
- Use player-tracking, customer relationship management, ticketing, email, and reporting systems to support campaign execution and guest service.
- Track campaign and event results, including participation, response, redemption, revenue, and expense information; prepare timely recap reports and recommendations.
- Ensure marketing activities follow approved rules, internal controls, brand standards, responsible gaming practices, privacy requirements, and applicable gaming regulations.
- Safeguard confidential guest, employee, and business information.
- Assist with budget monitoring and identify opportunities to improve efficiency, engagement, and return on marketing investment.
- Perform other duties as assigned.
Supervisory Responsibilities
- Provides day-to-day direction to assigned employees, including work assignments, scheduling, training, coaching, performance feedback, and policy enforcement. Escalates employee relations and disciplinary matters in accordance with company procedures.
Competencies
- Leadership and accountability
- Guest focus and service recovery
- Planning and attention to detail
- Collaboration and communication
- Integrity and confidentiality
- Adaptability and sound judgment
Requirements
Role requirements
- Previous supervisory experience preferred
- Previous experience in marketing, promotions, events, casino, hospitality or related experience
About Bally's
We're Bally's, and we've always been born to entertain.
Since the Ballyverse began way back in 1932, we've been creating engaging experiences everywhere, in a way that's accessible for everyone. Across Casinos & Resorts, Interactive, and Corporate, from the gaming floor to peoples' phones, we bring the thrill wherever our customers want to play.
But none of it would be possible without our people. Our team of 11,500 diverse minds who love what they do, celebrate each other's wins, and find fun in creating moments that matter. Whether you're energized by guest connection, technical innovation, or both, there's a place for you at Bally's.