Studio General Manager

StretchLab Franchise; Fort Worth (TX); On-site; USD 70,000 - 110,000; Full time

Job summary

StretchLab is seeking a General Manager to lead growth, sales, and the member experience at our Fort Worth studio. You will set the tone for accountability, coach the team, and drive revenue with a focus on service excellence.

Responsibilities include member consultations, staffing, scheduling, and community outreach to build relationships and brand awareness. You will partner with local businesses and manage studio operations end-to-end.

Qualifications

• Minimum of 2 years of management experience.
• Proven success leading sales teams and achieving revenue goals.
• Strong leadership, coaching, and communication skills.
• Excellent organizational and time-management abilities.
• Experience in fitness, wellness, retail, hospitality, or membership-based businesses preferred.
• Comfortable using CRM systems and business management software.
• Ability to work flexible hours, including occasional evenings and weekends.

Responsibilities

• Drive monthly membership sales and recurring revenue.
• Lead membership consultations and sales presentations.
• Meet and exceed monthly and annual revenue goals.
• Monitor KPIs and implement action plans to improve studio performance.
• Ensure consistent lead follow-up and conversion.
• Recruit, hire, onboard, and develop Flexologists and Sales Associates.
• Coach team members through regular one-on-ones and performance reviews.
• Create a positive, high-performance culture built on accountability and teamwork.
• Schedule staff to maximize sales opportunities and member experience.
• Oversee daily studio operations.
• Maintain scheduling, payroll, inventory, and reporting.
• Ensure compliance with StretchLab operating standards and brand expectations.
• Maintain a clean, organized, and welcoming studio environment.
• Deliver an exceptional five-star member experience.
• Build lasting relationships with members.
• Address member concerns professionally and promptly.
• Drive member retention through outstanding service and consistent communication.
• Build relationships with local businesses and community organizations.
• Execute grassroots marketing initiatives and referral programs.
• Support studio social media efforts and local events.
• Develop partnerships that increase brand awareness and membership growth.

Skills

Leadership

Sales leadership

Communication

Organizational skills

CRM experience

Flexible hours

Tools

CRM software

Job description

StretchLab is the industry leader in one-on-one assisted stretching, helping people move better, feel better, and live healthier lives. Through customized flexibility and mobility programs delivered by highly trained Flexologists, we provide a premium wellness experience that keeps our members moving.

Position Summary

We're looking for a leader who is passionate about building a successful business and developing a high-performing team. The right person must have an entrepreneurial mindset, be a true self-starter, and be comfortable taking ownership of studio growth, sales goals, and the overall customer experience.

The General Manager leads by example, creates a culture of accountability, and is passionate about developing both people and the business.

Key Responsibilities

• Drive monthly membership sales and recurring revenue.
• Lead membership consultations and sales presentations.
• Meet and exceed monthly and annual revenue goals.
• Monitor KPIs and implement action plans to improve studio performance.
• Ensure consistent lead follow-up and conversion.
• Recruit, hire, onboard, and develop Flexologists and Sales Associates.
• Coach team members through regular one-on-ones and performance reviews.
• Create a positive, high-performance culture built on accountability and teamwork.
• Schedule staff to maximize sales opportunities and member experience.

Studio Operations

• Oversee daily studio operations.
• Maintain scheduling, payroll, inventory, and reporting.
• Ensure compliance with StretchLab operating standards and brand expectations.
• Maintain a clean, organized, and welcoming studio environment.

Member Experience

• Deliver an exceptional five-star member experience.
• Build lasting relationships with members.
• Address member concerns professionally and promptly.
• Drive member retention through outstanding service and consistent communication.

Marketing & Community Outreach

• Build relationships with local businesses and community organizations.
• Execute grassroots marketing initiatives and referral programs.
• Support studio social media efforts and local events.
• Develop partnerships that increase brand awareness and membership growth.

Qualifications

• Minimum of 2 years of management experience.
• Proven success leading sales teams and achieving revenue goals.
• Strong leadership, coaching, and communication skills.
• Excellent organizational and time-management abilities.
• Experience in fitness, wellness, retail, hospitality, or membership-based businesses preferred.
• Comfortable using CRM systems and business management software.
• Ability to work flexible hours, including occasional evenings and weekends.