Strategic Thought Leadership Program Lead (Hybrid)

Hewlett Packard Enterprise; San Jose (CA); Hybrid; USD 110,000 - 221,000; Full time

Job summary

Hewlett Packard Enterprise seeks an experienced Enterprise Thought Leadership Program Management Lead to scale the company’s enterprise thought leadership across communications, marketing, and business strategy.

This hybrid role partners with Global Communications, Marketing, and Sales to drive activations, media partnerships, budgeting, and measurement that translate strategy into business impact.

Qualifications

• BA or BS in Communications, Marketing, Journalism, Business Administration, Public Relations, English, Political Science, International Relations, or other Liberal Arts disciplines.
• 7+ years of experience in corporate communications, media relations, team member communications, program management, or marketing.
• Previous program management and/or project management experience.

Responsibilities

• Lead program management aspects of thought leadership activations.
• Manage execution with media partners from planning and engagement to on-site execution and post-event follow-through.
• Drive 360-degree communications plans across paid, earned, owned, and social channels.
• Ensure go-to-market emphasis by partnering with Global Marketing and Global Sales.
• Lead budgeting aspects of the program and evaluate sponsorship packages against ROI targets.
• Measure impact of activations with reach, engagement, influence, and pipeline metrics.
• Support collaboration with executive communications leaders to prep speakers for moments.
• Onboard new partners to the program with Finance and Procurement.

Skills

Strategic thinking

Program management

Marketing coordination

Communication skills

Leadership

Budget management

Cross-functional collaboration

Executive stakeholder management

Education

Bachelor's degree in Communications, Marketing, Journalism, Business Administration, Public Relations, English, Political Science, International Relations

Job description

Hewlett Packard Enterprise seeks an experienced Enterprise Thought Leadership Program Management Lead to scale the company’s enterprise thought leadership across communications, marketing, and business strategy.

This hybrid role partners with Global Communications, Marketing, and Sales to drive activations, media partnerships, budgeting, and measurement that translate strategy into business impact.